Paraguay

The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…

Paraguay’s consumption of tobacco declined once again in 2022 as smoking prevalence continued to fall. The increased awareness of the harmful effects of smoking on health, anti-tobacco policies, such as bans on advertising, the inclusion of health…

Tissue and hygiene sales in 2023 were mainly characterised by the normalisation of society with consumers returning to their places of work and education and the resumption of pre-pandemic habits. Categories related to consumption at home, such as…

Volume sales of staple foods are expected to grow in 2023. Moderate inflation rates after a challenging 2022 will play a key role in the recovery of categories such as baked goods as well as rice, pasta and noodles. However, breakfast cereals is…

Thanks to higher than expected GDP growth, sales of soft drinks achieved solid growth in 2023, with above average temperatures also favouring demand for soft drinks over hot drinks. Carbonates and bottled water remain the most popular categories…

The snacks market is set to record positive growth in 2023 in a continuation from 2022 due to the reopening of society and resumption of pre-pandemic activities. Nonetheless, poverty and income inequality have been exacerbated by the pandemic leading…

Retailing in Paraguay maintained its bounce back in 2022 from the previous year after the market declined in 2020 due to the global pandemic. The full removal of COVID-19 restrictions and the rollout of vaccines facilitated a greater degree of…

A weak rule of law and endemic corruption hamper economic freedom in Paraguay, although the tax burden remains very low and government finances are sustainable. In the medium term, the economy will outperform the regional average and inflation has…

Natural increase will drive rapid population expansion in Paraguay in 2021-2040. Ageing will quicken; however, Paraguay will remain relatively young in terms of its median age. The country has the potential to benefit from a demographic dividend as…

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…