Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Romania. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In 2023, chocolate confectionery remains impacted by high inflation, with a decrease in purchasing power due to the high cost of living, as both bills and food prices have risen. The elimination of COVID-19 restrictions in 2022 led to the return to a…
Current retail volume growth in 2023 results from completely eliminating COVID-19 restrictions since 2022, with students returning to school and workers in the workplace. With more time spent outside of the home, socialising and meetings have revived…
In 2023, ice cream continues to be impacted by seasonality, with the weather having a significant impact on sales. The warm season starts in April-May when retailers begin to offer increasing volumes of ice cream, especially single-portion products.…
With consumption occasions, including socialisation and group sharing, the performance of savoury snacks in 2023 benefits from the lifting of COVID-19 restrictions. However, the boost in growth aligned with socialising has been counterbalanced by…
The role of snacks remains significant in 2023, with the lifting of COVID-19 restrictions in 2022 leading to increased consumption occasions. Students have returned to schools, and most companies are requesting workers to return to offices. This is…