Russia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Russia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Russia StatisticsConsumer Lifestyles in RussiaRussia Country BriefingsFuture Demographics: Russia in 2030

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    Country Report

    Country Report

    Digital Landscape in Russia

    Jun 2021

    By 2024, the Russian government intends to transform the digital landscape across key sectors. RUB1.7 trillion will be invested in this Digital Economy project, which commenced in 2019. One of the most important objectives is to develop a regulatory ...

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    Country Report

    Country Report

    E-Commerce (Goods and Services) in Russia

    Jun 2021

    In 2020, retail current value sales of goods and services e-commerce continued to expand rapidly, and this trend is likely to persist during the forecast period. Growth is strong in the largest cities but much less robust in smaller urban centres and...

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    Country Report

    Country Report

    Digital Consumer in Russia

    Jun 2021

    By 2024, the Russian government intends to transform the digital landscape across key sectors with its Digital Economy initiative. RUB1.7 trillion is to be invested in this project, which commenced in 2019. One of the most important objectives is to ...

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    Country Report

    Country Report

    Tobacco in Russia

    Jun 2021

    The impact of the outbreak of the Coronavirus (COVID-19) pandemic and the government’s measures to halt the spread of the virus in the country showed similarities and differences according to the category in 2020. The introduction of social ...

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    Country Report

    Country Report

    Cigarettes in Russia

    Jun 2021

    While cigarettes in Russia continued to post a strong drop in retail volume sales in 2020, the pace of decline was slower in comparison with 2019. In line with the outbreak and spread of the Coronavirus (COVID-19) pandemic, the government’s measures ...

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    Country Report

    Country Report

    Cigars, Cigarillos and Smoking Tobacco in Russia

    Jun 2021

    The demand for cigars and cigarillos derived significant benefit from the outbreak and spread of Coronavirus (COVID-19) in Russia in 2020. A policy of increasing excise taxes led to rises in the prices of cigars and cigarillos within the country. ...

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    Country Report

    Country Report

    Tobacco Free Oral Nicotine in Russia

    Jun 2021

    Tobacco free oral nicotine, which witnessed a boom in terms of product range and awareness in other Eastern European markets, was banned in Russia in 2020. In 2019, however, there was a major increase in awareness and interest from a younger audience...

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    Country Report

    Country Report

    Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Russia

    Jun 2021

    Non cig-a-like closed system and heated tobacco performed well in the wake of the outbreak of Coronavirus (COVID-19) and measures to stem the spread of the virus in Russia. Indeed, some e-vapour products and heated products benefited as COVID-19 ...

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    Strategy Briefing

    Strategy Briefing

    Global Economic Forecasts: Q2 2021

    May 2021

    The global economic outlook has improved since Q1 2021. Global real GDP growth in 2021 is now expected to be the fastest in more than 40 years, at 5.8% (a 0.5 percentage points upgrade relative to the Q1 forecast), followed by 4.5% growth in 2022 (a ...

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    Country Report

    Country Report

    Rtds in Russia

    May 2021

    Wine-based RTDs recorded strong growth in 2019 whilst remaining much less popular than rival types of alcoholic drinks such as still light grape wine and sparkling wine, with demand confined to a relatively narrow niche of well-informed and ...

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    Country Report

    Country Report

    Beer in Russia

    May 2021

    Off-trade retailers are by far the most popular outlets for purchases of alcoholic drinks in volume terms in Russia, largely due to the significantly lower average unit prices than in consumer foodservice outlets. In addition, there are few taboos ...

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    Country Report

    Country Report

    Spirits in Russia

    May 2021

    Vodka remained by far the most popular spirit in Russia in 2020 and benefited from the COVID-19 pandemic in a number of ways. In fact, vodka recorded the first growth in total consumption since 2013. Some Russians turned to the country’s traditional ...

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    Country Report

    Country Report

    Cider/Perry in Russia

    May 2021

    Total volume growth of cider/perry slowed in 2019, a reflection of high levels of price-sensitivity among the drink’s core consumer base of younger consumers, which had witnessed slower growth in their disposable income levels in comparison with ...

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    Country Report

    Country Report

    Wine in Russia

    May 2021

    The vast majority of wine volumes are sold through the retail channel in Russia. Off-trade volume sales received a significant boost during the COVID-19 pandemic in 2020 due to a number of factors. Many consumers turned to still light grape wine and ...

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    Country Report

    Country Report

    Alcoholic Drinks in Russia

    May 2021

    The Coronavirus (COVID-19) pandemic had a positive impact on off-trade sales of alcoholic drinks in 2020. Increased home consumption due to long periods of seclusion and the perception of alcoholic drinks as a form of hometainment given the ...

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    Strategy Briefing

    Strategy Briefing

    Digital Disruptors: The Global Competitive Landscape of Shared Mobility Services

    May 2021

    Despite the shared mobility industry’s 30% drop in gross bookings in 2020 due to the COVID-19 pandemic, it is expected to rebound, doubling its market size over 2020-2025 in real terms. Some of the key future trends in the industry include the ...

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    Country Report

    Country Report

    Video Games in Russia

    May 2021

    In 2020, value sales of video games grew by 22%, compared to 14% growth in 2019, having seen an uplift in sales due to the outbreak of COVID-19. Early lockdown measures resulted in the closure of schools, driving greater demand amongst pre-teens and ...

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    Country Report

    Country Report

    Traditional Toys and Games in Russia

    May 2021

    In 2020, value sales of traditional toys and games recorded a 1% growth, taking a fall compared to the 5% growth recorded in 2019. COVID-19 led to increased price sensitivity across the country, and as such, consumers adapted their purchasing habits ...

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    Country Report

    Country Report

    Toys and Games in Russia

    May 2021

    Toys and games in Russia recorded heightened growth of 12% in 2020, compared to 10% in 2019. Much of this growth was due to purchases being made for entertaining families, adults and children, during the lockdown period bought on by the outbreak of ...

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    Strategy Briefing

    Strategy Briefing

    World Market for Mobility

    May 2021

    COVID-19 led to global automotive sales plummeting by 16% in 2020, as lockdowns curtailed business and consumer activity. Passenger vehicle sales will, however, recover and grow by 28% over 2020-2025. Shared mobility was also squeezed, with gross ...

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