Russia

Magnit PAO is the second largest Russian retailer, operating in modern grocery retailing through a vast network of convenience stores and supermarkets. It is also the leader in drugstores/ parapharmacies in Russia. In 2019, Magnit announced unified ...

Microwaves continued to record a strong performance in retail volume terms in 2019, driven by the dominant freestanding format and supported by ongoing declining unit prices. Microwaves are very much a “crisis winner”, offering a range of inexpensive...

Personal care appliances in Russia comprises a number of a products that are experiencing different levels of saturation. While the category recorded stable demand in 2019, the retail volume growth rate was much slower for major products such as the ...

Vacuum cleaners continued to gradually climb back up to pre-crisis levels in volume terms at the end of the review period, with sales predicted to surpass the category’s previous peak by 2021. Although vacuum cleaners remains a fairly mature category...

Food preparation appliances continued to record a strong performance in 2019, driven by the dominant product of blenders, which has a long usage tradition in the country. The category holds huge potential to attract consumers due to the growing ...

Home laundry appliances recorded a stable but undynamic performance in retail volume terms in 2019, due to the low growth recorded by the dominant appliance of freestanding automatic washing machines, which has high penetration in Russian households ...

Consumer appliances in Russia continued to benefit from delayed demand and the ongoing issuing of consumer credit in 2019. Although this trend was more noticeable in 2017/2018 due to a more stable economic environment following volatility of the ...

Refrigeration appliances recorded stable retail volume growth in 2019, although this was not as impressive as the growth demonstrated by the category in 2018, when Russians returned to making purchases of big-ticket items following a period of ...

Demand for small cooking appliances in Russia remained steady in 2019, offering a wide assortment of different products which recorded mixed performances depending on certain trends or functionality. While kettles remained the largest category, and ...

Large cooking appliances recorded stable demand in 2019, with a continuation of the trend for postponed demand following declines mid-review period. Many large cooking appliances are deemed essential and therefore while consumers wanted to keep their...

Dishwashers continued to record a strong performance in 2019 in Russia, despite the fact that this appliance is deemed non-essential by a large proportion of the population. However, falling average unit prices for older models make them more ...

Demand for air treatment products in Russia is very much dependent on the country’s weather conditions, with 2018 and 2019 experiencing particularly hot summers, which led to strong retail volume growth for a number of appliances under cooling. The ...

Due to cheap and easily accessible fossil fuels Russia’s energy system is based on solid fuels. As the government remains sceptical about human impact on climate change, Russia was one of the last countries to ratify the Paris agreement. Despite ...

In 2019 the concentrates category demonstrated a performance similar to that seen in 2018. The main reason for the relatively flat dynamics was the appearance of small packaging and instant powder concentrates to prepare “kisel” – a national Russian ...

All packaged food categories continued to recover in 2019 following the economic downturn of 2014-2016, with the categories which suffered the most from the ban on imports – such as olive oil and nut and seed based spreads – recording among the most ...

Russian consumers are becoming increasingly adventurous in their cooking driven by TV cooking shows and social media, and this is being reflected in the growing diversity of options in processed fruit and vegetables. The appearance of less ...

In 2019 RTD coffee saw a performance that remained in line with that of the previous year. The reason for this dynamic was, on one hand the growing popularity of freshly brewed coffee in the main sales channel, forecourt retailers, which negatively ...

Promotional activity of major players such as Coca-Cola and PepsiCo, as well as recovering of distribution of Nestea, at the beginning of 2019, positively affected RTD tea in Russia. The category’s performance can also be attributed to enforced ...

While the carbonates category saw continued growth in 2019, the performance was somewhat down on the previous year. This was because the summer weather of 2019 was not as hot as in the previous year, coupled with the maturity of the category in 2018 ...

In volume terms the juice category saw a return to growth in 2018 – representing the first positive performance for five years – but declined again in 2019. The main reason for this was the continuing decline of nectars, which is the largest category...