South Africa

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Africa. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Homewares in South Africa

May 2023

In 2022, the country experienced a surge in inflation, leading consumers to become more price-sensitive and prioritise cooking at home instead of visiting horeca establishments. This shift in consumer behaviour had a positive impact on sales of stove…

USD 1,195
Country Report

Home Improvement in South Africa

May 2023

In 2022, the demand for wall tiles in South Africa surpassed the pre-pandemic level in both current value terms and in value terms at constant 2022 prices, due to their various advantages. Wall tiles are highly durable and resistant to wear and tear,…

USD 1,195
Country Report

Home Furnishings in South Africa

May 2023

In 2022, the demand for mattresses in South Africa rose in current value terms and in value terms at constant 2022 prices, and also exceeded the pre-pandemic levels by both measures, with the category experiencing a surge in popularity. This was…

USD 1,195
Country Report

Home and Garden in South Africa

May 2023

In 2022, South Africa’s inflation rate soared to 7%, owing to increases in food and fuel prices resulting from the war in Ukraine. In addition, South Africa’s ongoing power outages further escalated food price inflation by increasing supply chain…

USD 2,450
Country Report

Gardening in South Africa

May 2023

Following Russia’s invasion of Ukraine in February 2022, the price of fertiliser, which had already surged by 80% in 2021, reached an all-time high in the spring of 2022. According to the World Bank, global fertiliser prices rose by 30% early in the…

USD 1,195
Strategy Briefing

Cities Household Necessities Spending Index

Jun 2022

The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…

USD 1,325
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