Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Africa. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Personal luxury is set to see current value growth of 8% in 2023 to reach ZAR10.6 billion. This is being supported by strong performances from leading brand providers, such as Surtee Group, African Sales Co (Pty) Ltd and Louis Vuitton South Africa…
Retail sales of luxury goods in South Africa are expected to grow by 14% in current value terms in 2023 to reach ZAR55.0 billion. The category has continued on the path to recovery with consumers returning to their pre-pandemic work, travel, and…
Value sales of fine wines/Champagne and spirits is set to grow by 13% to total ZAR2.0 billion in 2023. This strong growth is partly the result of a consumer desire to indulge and enjoy themselves now that the pandemic is over. Socialising (at home as…
Tourism levels in South Africa showed signs of recovery in 2023, despite the macroeconomic backdrop of high inflation and rising food and fuel costs triggered by Russia’s war in Ukraine. This represents an improvement on 2021 and 2022, when…
Sour milk products are commonly preferred by lower-income consumers, who are particularly susceptible to price increases. These consumers often opt for such products due to their relatively lower cost compared with other dairy items, making sour milk…
Demand for plant-based dairy products continues to grow locally, with other plant-based milk set to see the strongest retail volume growth in 2023, albeit from a low base. Plant-based milk remains by far the biggest category, thanks its wide…
Despite the expectation of retail current value growth, all categories within other dairy are set to experience retail volume declines in 2023, as consumers prioritise essential food products over non-essential or luxury items. Economic challenges…
As the prices of food have been soaring, retailers are focused on bringing consumers the lowest prices possible for essential products such as drinking milk products. This means that farmers and producers do not really have much room to increase…
2023 has been a tough financial year for consumers, with double-digit food inflation, rising interest rates, and rolling blackouts. Several categories within dairy products and alternatives are set to record double-digit retail current value growth…
The cheese category is set to experience muted retail volume growth in 2023, due to a double-digit increase in the average unit price. Significant rises in prices have been limiting consumer purchases, leading to only slow growth in cheese…
In 2023, double-digit food inflation has seen consumers reduce their overall consumption across categories, with butter, cooking fats, and margarine and spreads all set to see retail volume declines. This is the second year that the prices of…
The average unit price of milk formula is set to see a double-digit rise in 2023 overall, due to inflation and rising production costs. The rising unit price of milk formula is set to result in a retail volume decline for this category in 2023, as…
Travel and tourism in South Africa has faced persistent challenges due to rising input costs, particularly related to supplying quality water to clients and dealing with frequent power outages. Water supply and water quality challenges have been…
Travel and tourism in South Africa has been sustained by the domestic market despite major airlines being grounded in 2022 and an increase in aviation fuel prices. Tourist arrivals from Europe and the US have started to regain momentum in 2023, with…
As international tourist arrivals to South Africa experience a resurgence, there has been a significant increase in airlift capacity, reaching levels comparable to pre-pandemic years. Cape Town International Airport, in particular, has reported a…
There continues to be a noticeable preference for shorter lead-time bookings, particularly when it comes to holiday destinations that are closer to the customer’s home and offer lower travel costs. These include journeys that can be easily undertaken…
Unlike in many countries, which only saw the closure of foodservice establishments, the sale of alcohol was banned completely in South Africa to help control the spread of the COVID-19 virus in 2020. This meant that, also unlike most other nations,…
In 2022, airlines in South Africa faced unexpected challenges, leading to devastating consequences for the country's major competitors. Mango, the low cost carrier of South African Airways, had its licence suspended for two years, while Comair, the…
During the review period, consumers across South Africa became more aware of the importance of leading healthy lives. This trend was facilitated by the COVID-19 pandemic which gave them more time to reflect on their lifestyles. Such a development…
During the review period, South Africa faced repeated interruptions to the power supply, known as load-shedding. This had a significant impact on businesses, including consumer electronics, as well as consumer lifestyles. However, these intermittent…