South Africa

Despite recording a positive performance in 2023, demand for fragrances in South Africa remained below pre-pandemic levels. This is because many local consumers continued to face economic pressures and prioritised essential beauty and personal care…

The number of hypermarkets operating in South Africa continued to decline in 2023. The trend emerged just prior to the pandemic due to cautious investments in the wake of economic uncertainty in the country. This scenario was exacerbated by lockdown…

Spectacles in South Africa remains a highly lucrative category, and dominates value sales of overall eyewear in the country. As many South Africans continue to face economic hardship, they are being forced to review their budgets and spend more…

In 2023, sustainability remained a key focus for consumers in South Africa, leading to growing demand for homewares such as kitchen utensils and other items made from eco-friendly materials. Products such as bamboo utensils and reusable silicone food…

Sales of gardening hand tools in South Africa, such as sickles and weed pullers, continued to record current value growth in 2023. This can be attributed to the fact that gardening hand tools make tasks quicker and more efficient, enabling gardeners…