Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Spain. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Full-service restaurants recovery in 2023 was largely driven by Spaniards continuing to return to dining outside of the home, post-pandemic. This led to a decline in the share of delivery in 2023 compared to 2022. Meanwhile, the trend of working from…
In 2023, consumer foodservice in Spain saw growth across all metrics, albeit at lower rates than that seen in the previous year of the review period. However, persistently high inflation rates drove up average prices, limiting growth in…
The lifting of COVID-19 restrictions in May 2022 and the consequent surge in consumption had a positive effect on consumer foodservice sales across all locations in 2023. Consumer foodservice outlets in standalone locations were amongst the least…
Spain, traditionally a country of bars and pubs, was challenged by the COVID-19 pandemic and subsequent high inflation. Despite this, and a significant shift in consumer preferences towards delivery services – which are still dominated by…
The population increase in Spain from 2021 to 2040 will be driven by positive net migration, as natural change remains negative. Ageing will be a key trend, driven by high living standards and sufficient healthcare, leading to over a quarter of the…
Demand for toilet care continued to subside in 2023, thanks to the normalisation of hygiene standards in the aftermath of the pandemic. The increased amount of time spent outside the home, for work or leisure purposes,. also decreased the amount of…
Demand for surface care showed signs of stabilisation in 2023, as consumers settled back into familiar patterns of cleaning behaviour, following a surge in interest in hygiene following the outbreak of COVID-19. Nonetheless, consumers remained more…
Polishes continued its long-term decline in retail volume terms in 2023 with many consumers no longer considering these products as necessary. This is partly down to changes in the materials used for furniture and footwear, with many consumers moving…
The Spanish market for laundry care experienced a decline in retail volume terms in 2023. This was partly due to a change in laundry habits, in light of the high cost of living, as consumers looked to control their energy bills and make more…
Home insecticides represented one of the strongest performers within home care in retail volume terms in 2023., This was partly attributable to soaring summer temperatures, due to the effects of climate change, which brought about an increase in the…
Demand for home care products in Spain continued to decline in 2023. This was partly attributable to the high cost of living in the aftermath of the COVID-19 crisis, compounded by impact of Russia's invasion of Ukraine, which forced many consumers to…
Dishwashing products in Spain registered only marginal growth in retail volume terms in 2023. This was partly attributable to the high cost of living, which forced many consumers to modify their daily cleaning habits, in order to reduce their water…
Compared to other surface cleaning products, bleach has a lower unit price. Consequently, it was relatively unaffected by the reduction in consumer purchasing power in 2023, caused by the high cost of living, which forced many consumers to…
Compared to many other areas of home care, air care was relatively resilient to inflationary pressures, reporting a slight increase in retail volume. During the pandemic, long periods of home seclusion changed the way many people viewed their living…
In 2022, Spain’s packaging landscape continued to see growth in plant-based dairy, with brick liquid cartons remaining the primary packaging type for these products due to their exceptional barrier properties. Emerging categories like plant-based…
Spain’s birth rate continues to fall with couples having fewer children, starting a family a later in life or even choosing not to have children at all. According to the latest data published by the National Statistics Institute (INE), Spain’s birth…
Sales of traditional watches saw a strong recovery in 2021 as COVID-19 restrictions were eased and there was a partial recovery in demand. This positivity was short lived, however, with the global economy being plunged into uncertainty in 2022…
2023 saw a return to relative normality in Spain with the World Health Organisation declaring the health crisis to be over. All COVID-19 related restrictions had been lifted by July 2023 which helped to boost consumer confidence and resulted in…
Jewellery witnessed slower growth in retail volume terms in 2023 compared to 2022 with sales remaining well below pre-pandemic levels. Since Russia's invasion of Ukraine in early 2022 the price of food and energy has risen sharply, while most…
After a strong recovery in 2021 as Spain started to ease its COVID-19 restrictions demand has since slowed considerably with sales of bags and luggage seeing only a moderate recovery in retail volume terms in 2022 while in 2023 sales stagnated. The…