Switzerland

Yoghurt and sour milk products recorded positive growth in 2023, with the introduction of more sophisticated products helping to sustain sales growth in spite of the highly competitive retail environment. In Switzerland, yoghurt and sour milk…

Plant-based dairy sales continued to post strong growth in Switzerland in 2023. Despite this positive performance, growth was relatively modest compared to the record growth during the COVID-19 pandemic.

As with most dairy categories, other dairy was also affected by the steadily increasing consumer demand for healthier products. As the health and wellness trend continued to gain pace and concerns over health conditions increase, other dairy has…

Consumption of drinking milk products had gone down for several years in Switzerland over the review period.

Dairy products and alternatives posted have positive growth, with the recovery of intercontinental inbound tourism and tourism from European countries boosting consumption. The health and wellness trend is driving both innovation and growth,…