Market research on the tobacco industry. Standardised and cross-c...
Market research on the tobacco industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information.
Cigarettes remained the key driver of tobacco sales in Bulgaria during 2022 and this was largely thanks to strong accessibility, the result of relatively low prices across the industry, but especially in cigarettes. Despite the record high inflation…
Recent years have seen vaping become very popular and fashionable among the Bulgarian population, with many people who were previously smoking cigarettes or fine cut tobacco having migrated to vaping. This positive trend can be attributed mainly to…
Cigars and cigarillos was the tobacco category hardest hit by the social distancing regulations that were enforced in Bulgaria in response to the COVID-19 pandemic during 2020 and this is mainly because the consumption of these types of tobacco…
Cigarette consumption remained fairly consistent in Bulgaria in 2022 as only very slight declines were registered in smoking prevalence. The popularity of cigarette smoking is being sustained mainly by more mature consumers, with the relative…