Market research on the tobacco industry. Standardised and cross-c...
Market research on the tobacco industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information.
Smoking prevalence continued to decline in North Macedonia in 2022 under the influence of the health and wellness trends, as fewer people are starting to smoke, especially amongst younger generations. This trend negatively impacted sales of…
Heated tobacco and tobacco heating devices performed strongly in 2022, with both categories recording double-digit growth in volume and current value terms. This was partly because sales were emerging from a relatively low base, as these product…
Cigars, cigarillos and smoking tobacco continued to achieve very strong volume growth rates in 2022. Cigars achieved the fastest growth, driven by the growing demand amongst younger adult consumers who often consume these products to showcase…
Cigarettes continued to decline in volume terms in 2022 as a result of the trend of waning smoking prevalence. The generational shift has contributed to enhancing the influence of the increasingly prominent health and wellness trend, which is driving…