Market research on the tobacco industry. Standardised and cross-c...
Market research on the tobacco industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information.
Although overall cigarette sales experienced a decline in 2022, the rate of decline slowed compared to the peak rate observed in 2020. This decline can be attributed to smokers reducing their cigarette consumption rather than a significant change in…
Nicotine pouches experienced remarkable growth in 2022, particularly among younger consumers. As attitudes towards smoking turn increasingly negative, nicotine pouches capitalise on these sentiments by offering a discreet source of nicotine…
In 2022, both cigars and cigarillos experienced a decrease in volume sales. Cigarillos, in particular, have been negatively impacted as fewer consumers are choosing budget-friendly brands, leading to a year-on-year decline since the beginning of the…
Cigarette sales saw a moderate decline in volume terms in 2022, while smoking prevalence remained steady. A growing number of Danes are now turning to multiple sources of nicotine/tobacco products, leading to a decrease in daily smokers but no…