Tunisia

As the economic situation in Tunisia remains challenging, with high inflation rates and a decrease in purchasing power, there has been a rise in the number of economy yoghurt products in 2023. Local brands such as Délice, Vitalait, Natilait, and YAB…

Wound care in Tunisia is experiencing a significant increase in unit prices in 2023 compared to previous years.

While wipes in Tunisia registered double-digit percentage value growth, constant value growth was much more moderate, as inflation continued to be high and consumers prioritised essentials, as purchasing power fell. Baby wipes continued to account…

Wine witnessed volume and value growth in 2022 thanks to the strong recovery of on-trade sales, with all types of bars/pubs, restaurants and nightclubs reopened. The only downside to this trend was the weaker performance in off-trade sales, which…

Slimming teas is experiencing high demand in Tunisia in 2023, with particular attention being paid to the category leader, BiOrigine Thé Minceur from Laboratoires Vitarmonyl. Tunisian consumers are increasingly seeking natural and holistic approaches…