Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Turkey. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The briefing examines how the information and communications (ICT) industry is performing globally and in the largest countries in terms of ICT output. The report also provides data for turnover, market size, industry costs, industry profitability…
The briefing examines how the hotels and restaurants industry is performing globally and in the largest countries in terms of hotels and restaurants output. The report also provides data for production, market size, imports, exports, industry costs,…
Glass jars continued to be the most heavily used pack type in sweet spreads packaging in 2022. Glass packaging is a preferred packaging type since it is recyclable and durable as well as being tolerant to extreme hot and cold temperatures. As an…
Even after the restrictions on mobility as a result of the COVID-19 pandemic had been withdrawn, Turkish consumers retained a strong interest in home cooking, partially bolstered by high inflation rates in the country. This interest drove an increase…
Processed meat and seafood continued to record positive unit volume sales growth in Turkey in 2022, driven by the relative affordability of processed products compared to fresh ones. With inflation rates soaring in the country in 2022 as the value of…
Frozen processed fruit and vegetables packaging recorded double-digit percentage growth in its unit volumes for the third year in a row in 2022 in Turkey. This was due to a growing awareness of the nutritional benefits of frozen fruits and…
Overall, plant-based dairy recorded another year of healthy unit volume growth in its packaging in 2022. Growth is being driven by the rising demand for non-dairy alternatives from vegans/vegetarians and other consumers embracing healthier eating…
Folding cartons were gaining share as a pack type in meals and soup packaging over the review period. This is because folding cartons are generally cost-effective to produce compared to other packaging materials like glass or metal. In a…
The popularity of cheese continues to increase in Turkey. This trend can be attributed to the fact that cheese is a versatile ingredient that is used in a variety of Turkish dishes, such as savoury pastries, börek, pide, salads etc. In addition, meze…
Flexible plastic remains the dominant pack type in confectionery in Turkey. Flexible plastic is widely used in chocolate confectionery, completely dominating countlines packaging as the only pack type used in this product area, the biggest in Turkish…
The packaging unit volumes used in liquid milk formula in Turkey saw very strong growth again in 2022. Convenience was playing a crucial role in this trend, as liquid milk formula is pre-mixed and ready to use, making it easier for busy parents to…
The global economy is facing weaker growth and increasing fragmentation, as a result of rising geopolitical tensions, especially due to the war in Ukraine and the US-China strategic rivalry. Protectionism, industrial policy and a focus on resilience…
The briefing examines how the furniture industry is performing globally and in the largest countries in terms of furniture output. The report also provides data for production, market size, imports, exports, industry costs, industry profitability and…
The global agriculture industry recorded moderate positive growth in 2022, mainly driven by high commodity prices and global food inflation. Climate change, natural disasters, rising labour shortages, geopolitical tensions, rising protectionism and…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Turkey covers production and consumption trends in agricultural commodities, energy…
Wound care has seen significant fluctuation in demand since the outbreak of the Coronavirus (COVID-19) pandemic in Turkey. Lockdowns and home seclusion reduced the opportunities for participation in sports and school and outdoor play for children,…
The demand for weight management and wellbeing products is set to grow over 2023, having experienced fluctuation in the earlier years of the review period. Many consumers continue to struggle to lose weight gained during the periods of lockdown and…
The Turkish economy is taking longer to recover from the Coronavirus (COVID-19) crisis and high inflation than many other countries, partly due to the upheaval of political elections, as well as two big earthquakes, which affected around 20% of the…
As Coronavirus (COVID-19) measures lifted, consumers resumed their regular visits to gyms and leisure centres, in addition to participating in individual and team sports. This has stimulated the demand for sports nutrition in Turkey. In light of the…
While health concerns associated with Coronavirus (COVID-19) began to wane from 2022, economic uncertainty in light of high inflation and the aftermath of the earthquakes were sources of stress and anxiety for consumers in 2023. In addition, the…