The world's most comprehensive market research on consumer produc...
The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Uganda.
Uganda is a country in which the consumption of alcoholic drinks is frequent, heavy and widespread, to the extent that problem drinking has become a source of major social concern. Prior to the pandemic, economic development, rising income levels and…
In 2023, a significant shift in consumer behaviour towards purchasing small-sized beauty and personal care products has emerged. This trend is driven by escalating product prices outpacing consumer incomes. Marketing channels have evolved, with a…
Uganda’s economic environment remains not free, due to corruption, which hampers business operations, and poor government management of infrastructure projects, hindering progress, despite foreign investment aimed at improving the country’s…
Uganda’s economy saw real GDP growth of 5% in 2023 and this provided a boost to sales of some consumer health products. Self-medication is driving growth in consumer health in Uganda as consumers are finding it easier and cheaper to purchase…
Demand for cooking ingredients and meals has remained centred around edible oils and sauces, dips and condiments in 2023. While the pandemic has come to an end, high inflation is putting pressure on incomes thus limiting stronger growth, with…