Ukraine

Cat litter saw strong growth in current value terms in 2022 with this pattern continuing into 2023. Nonetheless, this dynamism was mostly due to huge price increase. Due to a dramatic decline in the value of the local currency the price of imported…

The pet care market in Ukraine has been strongly impacted by war and inflation, but despite these challenges sales remain healthy in 2023. Pet owners that are used to buying such products often perceive pet food to be an essential category and thus…

Other pet food suffered much heavier losses in retail volume terms in 2022 than dog and cat food, but it is showing some signs of recovery in 2023. The sharp decrease in sales in 2022 was related with the dramatic drop in the other pet population,…

Russia’s war in Ukraine has had a significant impact on dog food in 2022 and 2023. Firstly, a large number of people (20% of the population) left the country following Russia’s invasion, with some of them taking their dogs with them, especially small…

Cat food is seeing relatively strong and stable growth in retail volume terms in 2023. Taking into account the ongoing war, the sales performance of cat food is better than could be expected. In Ukraine there is a relatively low penetration of…