The world's most comprehensive market research on consumer produc...
The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the USA.
2023 saw volume sales of mobile phones continue to decline, marking a continuation of the downwards trend that has been seen in the category for many years. Apple remains the category’s leading player, with each new release of the new generation of…
2023 witnessed a remarkable recovery in new car sales in the US, a trend which defied lingering economic uncertainty fuelled by concerns over soaring inflation and the spectre of interest rate hikes. Over the first five months of the year, demand for…
The negative sales trends that were recorded across imaging devices in 2023 offer a clear indication that the shift away from these products is far more pronounced in digital camcorders than it is in digital cameras. While both categories are…
Recent years have seen a significant shift in demand for televisions in the US as the category’s leading players have increasingly embraced the emerging category of OLED TVs. This has accompanied an increase in the production of the technology…
Home audio and cinema continued to experience falling sales during 2023, with various factors contributing to this negative performance. One of the key contributors to ongoing sales declines in the category is the increasing popularity of streaming…