USA

RTD tea has historically been one of the most stable soft drinks categories in the US. It is a mature category with a wide variety of products targeted towards different demographics, with varying levels of sugar content. Although individual brands…

On-trade volume sales of soft drinks in the US are set to continue to grow in 2023. Much of the country has returned to somewhat normal operations, particularly during the busy summer months in terms of on-trade consumption of beverages. Higher rates…

After being impacted by record-high inflation in 2022, sports drinks has continued to see prices pushed in 2023, with high single-digit growth expected in off-trade unit prices in nominal terms. This price growth is in line with much of the soft…