The world's most comprehensive market research on consumer produc...
The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the USA.
2022 was characterised by high inflation, which brought price increases and volume pullbacks across the US consumer goods space. Amidst this economic environment, hair care witnessed divergent performances in the US, as consumers tightened their…
Mass beauty and personal care maintained solid current value growth in the US in 2023. In particular, the growing focus on health and wellness amongst consumers significantly raised demand for products that prioritise safety, ingredient transparency,…
Men’s grooming saw little movement in volume terms, and solid current value growth in the US in 2023. After seeing declines in 2022, as inflationary cost pressures on unit prices subsided in 2023, many categories across men’s grooming witnessed…
In 2022, the US experienced value-conscious behaviour across consumer goods industries, catalysed by high inflation and subsequent price increases. Tightening wallets caused US consumers to re-evaluate essential purchases, including oral care…
In 2023, premium beauty and personal care continued to outpace the current value growth rate of overall beauty and personal care in the US, as well as its mass counterpart, maintaining double-digit growth. However, premium beauty and personal care…
The stickiness of health and wellness-oriented motivations amongst consumers has supported skin care’s resilience, allowing it to increase its growth rates in both retail volume and current value terms in the US in 2023. Dermocosmetics played a key…
Sun care maintained solid retail volume growth and dynamic current value growth in the US in 2023. Sun protection in particular has surged in popularity in recent times, emerging as a highly coveted category in the realm of beauty and personal care.…
This briefing assesses global B2B market trends in 2024 and beyond. It is geared towards consumer goods companies that are selling into the B2B market, and provides insights into how B2B markets are developing, which countries and channels to target,…
In 2023, overall toys and games in the US saw a slight current value decline. However, whilst video games saw insignificant growth, traditional toys and games saw a notable decline. The decline for traditional toys and games reflected a category…
2023 presented a challenging year for traditional toys and games in the US, with current value sales falling as the category normalised following pandemic demand. Excess inventory in late 2022, the result of weaker than forecast demand, meant that…
In 2023, video games in the US saw insignificant current value growth. Nevertheless, video games software saw a stronger performance, and 2023 will go down in history as one of the biggest years for video games software. Major series titles such as…
The US economy experienced robust growth in 2023, driven by increased private and public spending. However, economic growth is predicted to slow in 2024, due to tight monetary and fiscal policies. The federal funds rate is predicted to remain…
The report examines the global landscape of EV charging, comparing its development against the rising uptake of EVs. It then takes a deep dive into EV charging trends across select major economies, delving into the competitive landscape and…
Cigarettes in the US saw declines in both retail volume and current value terms in 2023. High inflationary pressure led to increased consumer spending on groceries, entertainment, fuel, and more, ultimately negatively impacting the consumption of…
Cigars and cigarillos in the US had an abrupt awakening in 2023, after the category experienced a current value decline for the first time in over a decade. This came off the back of a very strong performance in the pandemic and post-pandemic period…
Gardening in the US maintained stable current value growth in 2023. Seeds witnessed a particularly dynamic increase in value sales, due to the “grow your own food” trend, along with the ongoing desire to eat healthily, which has continued since the…
In 2023, home and garden in the US saw sales decline in current value terms, grappling with challenges stemming from various economic factors. The industry faced significant setbacks, witnessing declines in new orders, production output, and…
Home furnishings in the US turned to decline in current value terms in 2023, due to a stagnant real estate market and stretched disposable incomes. However, not all companies or categories saw a declining trend. The surge in direct-to-consumer (DTC)…
In 2023, home improvement in the US experienced a current value decline, due to a combination of factors. As a result of economic uncertainty, investment in housing remaining subdued, and consumer spending was constrained, which led to reduced…
In 2023, homewares in the US witnessed a marginal downturn in current value terms, primarily due to pandemic-driven purchases saturating the market, and a prolonged replacement cycle. Compounded by the economic challenges of 2023, consumer spending…