USA

With its highly developed ICT sector, favourable investment environment, developed infrastructure and healthy finance sector, the US ranks among the top countries in terms of economic freedom globally. During 2022, the government’s initiatives to…

Global consumers are struggling with the cost of living crisis, as inflation remains high while household income growth lags. Consumers are adopting recessionary habits, such as trading down and being more selective in their spending. Rather than…

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…

Weak state finances have caused frequent bouts of instability in governance. Additionally, the US’s peacefulness has worsened, but its business landscape remains resilient. Economic growth is slowing in the short term, but robust energy exports have…

The US is poised to remain the world’s largest consumer market over the forecast period, due to its sizable population, significant concentration of affluent consumers and a positive economic outlook. However, income inequality is predicted to…

Over the period of 2022-2027, there is projected to be a slight increase in the number of households in the US, with single-person households continuing to be the leading type. In 2022, household spending was impacted by an inflation rate of 8.0%,…

San Francisco and Houston stand out as the most thriving cities in the US, with San Francisco boasting the greatest potential for future economic advancement. Nonetheless, the country's urban centres will face ongoing challenges. In the near future,…

Through to 2040, the US demographic profile is expected to tilt towards childless households, influenced by low birth rates and an ageing population. The US is set to remain the global leader in terms of luxury spending, yet widening income…

Cities are hubs for spending, with 80% of expenditure expected to be generated by urban areas in 2023. Spending growth in 2023 will, however, be sluggish, as cost of living challenges force consumers to be more conservative in their expenditure. Over…

Hair care lost its position as the biggest category in unit volume terms in beauty and personal care packaging to bath and shower in 2020, when the latter product area experienced a massive spike in demand due to the pandemic arriving in the US in…

The global energy crisis has had far-reaching implications for consumers, businesses and entire economies, highlighting the importance of the global energy transition and boosting energy efficiency, while creating opportunities for innovation and…

The Atlanta, GA in the US report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

The Austin, TX in the US report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

The Baltimore, MD in the US report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital…

The Boston in the US report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

The Charlotte, NC-SC in the US report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital…

The Chicago in the US report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

The Dallas, TX in the US report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…