Vietnam

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Vietnam. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Eggs in Vietnam

Dec 2023

Eggs are very popular in Vietnamese cuisine, and they appear in meals consumed by all consumer groups, regardless of their income level. Because of the low price per piece, which ensures that eggs remain more affordable than other fresh foods, and…

USD 1,195
Country Report

Fish and Seafood in Vietnam

Dec 2023

In 2023, inflation and a gloomy economy negatively impacted the growth of fresh food overall. However, the demand for fish and seafood still experienced a positive growth rate in both value and volume terms. This can be attributed to an increase in…

USD 1,195
Strategy Briefing

Food, Beverages and Tobacco in Asia Pacific

Dec 2022

Asia Pacific remained the largest global producer of food, beverages and tobacco in 2021, with sales valued at USD3,809 billion. With the release of pent-up demand, the industry’s turnover witnessed an increase in 2021. Going forward, expanding…

USD 1,325
Country Report

Fresh Food in Vietnam

Dec 2023

In 2023, inflation had a considerable impact on consumer behaviour and purchasing patterns, which affected the performance of the fresh food industry in Vietnam. Some categories, such as fruits and vegetables, felt the impact of inflation less than…

USD 2,450
Country Report

Fruits in Vietnam

Dec 2023

In 2023, the fruits category in Vietnam was adversely affected by inflation and an economic slowdown. Total volume sales of fruits saw slower growth than in the previous year. In the last year of the review period, Vietnamese consumers became more…

USD 1,195
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