Vietnam

Retail volume sales of yoghurt are projected to continue to post robust and good growth over 2023. Inflationary pressure on prices is set to push fast retail current value growth that is double that of the expected retail volume increment. Retail…

The consumption of plant-based dairy remains a prominent and enduring trend within the broader dairy industry in 2023. The rise in popularity of the health and wellness and sustainability movements has significantly contributed to the increase in…

In 2023, condensed and evaporated milk, driven by the plain format, with the flavoured format and evaporated milk negligible, is set to remain the dominant category in retail volume and value sales terms. The dominance of plain condensed milk is…

Drinking milk is increasingly seen as an essential food for children and young adults in Vietnam, especially in urban areas. This is making the category more attractive for investors. As drinking milk products are perceived to be an important source…

Overall, dairy products and alternatives is expected to see only modest, if slightly faster, retail volume (tonnes) growth in 2023, compared with 2022. Vietnam’s economy faces various challenges at the end of the review period. The country has…

Like butter and spreads, cheese remains one of the smaller categories within dairy products and alternatives in Vietnam, as it is not traditionally used in the local cuisine. A low level of awareness amongst the local population is also evident due…

In 2023, margarine and spreads is projected to continue to be the dominant category in retail volume and value sales terms, followed by butter, with cooking fats sales still negligible. The popularity of margarine and spreads is underpinned by its…

Baby food in Vietnam is projected to experience a further, if marginal, drop in retail volume (tonnes) sales over 2023, partly as a result of economic difficulties. The majority of Vietnamese consumers, especially in low-income households, still do…