Vietnam

Retail volume sales of yoghurt are projected to continue to post robust and good growth over 2023. Inflationary pressure on prices is set to push fast retail current value growth that is double that of the expected retail volume increment. Retail…

The pandemic fostered a heightened sense of health consciousness among local consumers, prompting them to engage in various forms of exercise once restrictions were eased as they were able to spend greater time outside of the home. Popular outdoor…

Due to elevated inflation and a dismal economic outlook, people have been looking to save money and have been more cautious when it comes to spending on womenswear in 2023. Although the Vietnamese government temporarily reduced the VAT rate from 10%…

As hygiene and living standards improve in Vietnam, a growing number of consumers are now using wipes in their daily activities. Wipes have become particularly popular during periods of high air-pollution in the country’s larger cities with young…

Wine witnessed a partial recovery in volume terms in 2022, thanks to the relaxation of pandemic-related social distancing measures, which encouraged consumers to return to visiting on-trade outlets such as bars, restaurants and clubs. Sales were…