Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…
Wound care has been registering positive volume and current value growth rates in 2022 and 2023 as outdoor and physical activities increased again in the post-pandemic period. The relatively long summer season in 2023 also benefitted demand for wound…
As a year earlier, most areas of weight management and wellbeing were recording positive volume and value growth in 2023 as consumers looked to shed the weight gained during lockdown and home seclusion, but also due to increased health consciousness.…
Single vitamins continued to record positive volume and current value growth in 2023. Multivitamins, which offer convenience and economy benefits, also continued to grow in volume and current value terms in 2023. The demand for vitamins spiked during…
Sports nutrition – one of the most dynamic categories in the entire consumer health industry, continued to record strong growth in 2023. The category has been continuing to experience a positive performance, with double-digit current value growth…
As in 2022, sleep aids was registering a slight decline in current value terms as a result of falling in 2023. While prices were still rising during the pandemic (2020, 2021), which, paired with increased volume demand for sleep aids during the…
Having already recorded very dynamic growth in 2022, paediatric cold, cough and allergy remedies continued to register the strongest growth in paediatric consumer health in Germany in 2023, albeit at a much more modest pace. This strong performance…
The retail prices of all NRT smoking cessation aids were rising in 2022 and 2023, which helped to drive current value growth for these products in these years. However, volume sales of most NRT smoking cessation aids were flat or even declining in…
Herbal/traditional continued to grow at healthy pace in current value terms in 2023. Many of the leading players in consumer health were investing more in developing their herbal/traditional product ranges as well as their marketing activities in for…
Over the review period, eye care continued to benefit from the growing demand for products that can soothe eye fatigue, which is mainly resulting from extended exposure to digital devices, mainly computers, smartphones, TVs and tablets. Sales…