Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
In 2022’s economic climate, which was fuelled by the cost-of-living crisis and the rise in prices for commodities, including energy, Swedish consumers increasingly searched for options that helped reduce costs. This compounded the declines already…
In 2022, value sales of home and garden in Sweden experienced a marginal decline following the pandemic boom, although they remained higher than 2019 levels. As restrictions in Sweden gradually eased in 2022, many local consumers started to spend…
Current value sales of gardening in Sweden experienced a marginal decline in 2022, following a boom in demand during the pandemic, when there was a keen interest in taking up gardening as a relaxing activity. This resulted in a significant…
During the pandemic, much of the local population stayed at home and hence, cooking and eating food at home also increased. This boosted the need for many dining products, in particular, cutlery, with sales continuing to grow in 2022.
The Netherlands is a country that is generally cold throughout the year. Hence, many Dutch homes have underfloor heating systems, which require specific types of flooring to function effectively. Floor tiles, including marble, granite, and quartzite,…
After the easing of the pandemic and restrictions in 2022, consumers in the Netherlands wanted to revive their living spaces to create a sense of newness. As this trend resonated with the Art Deco movement, which was popular in the 1920s and 1930s in…
In 2022, value sales of home and garden in the Netherlands remained elevated when compared to pre-pandemic levels. However, the various categories within home and garden – gardening, home furnishings, home improvement and homewares – registered…
As most people in the Netherlands live in urban areas, they have limited outdoor space. Urban gardening allows them to grow plants and food in small spaces, such as balconies, rooftops, and community gardens.
Skyrocketing energy prices across the globe have had a considerable impact on the production of homewares which heavily rely on glass. The production of glass is an energy-intensive process and thus, in the face of rising prices, production was no…
After a spike in demand for most homewares categories in 2020, when the pandemic first hit the country, and a dip in sales a year later, 2022 saw sales rise again as consumers stocked up on eating and cooking products. During the pandemic, Germans…