Western Europe

In 2022’s economic climate, which was fuelled by the cost-of-living crisis and the rise in prices for commodities, including energy, Swedish consumers increasingly searched for options that helped reduce costs. This compounded the declines already…

In 2022, value sales of home and garden in Sweden experienced a marginal decline following the pandemic boom, although they remained higher than 2019 levels. As restrictions in Sweden gradually eased in 2022, many local consumers started to spend…

Current value sales of gardening in Sweden experienced a marginal decline in 2022, following a boom in demand during the pandemic, when there was a keen interest in taking up gardening as a relaxing activity. This resulted in a significant…

During the pandemic, much of the local population stayed at home and hence, cooking and eating food at home also increased. This boosted the need for many dining products, in particular, cutlery, with sales continuing to grow in 2022.

The Netherlands is a country that is generally cold throughout the year. Hence, many Dutch homes have underfloor heating systems, which require specific types of flooring to function effectively. Floor tiles, including marble, granite, and quartzite,…

After the easing of the pandemic and restrictions in 2022, consumers in the Netherlands wanted to revive their living spaces to create a sense of newness. As this trend resonated with the Art Deco movement, which was popular in the 1920s and 1930s in…

In 2022, value sales of home and garden in the Netherlands remained elevated when compared to pre-pandemic levels. However, the various categories within home and garden – gardening, home furnishings, home improvement and homewares – registered…

As most people in the Netherlands live in urban areas, they have limited outdoor space. Urban gardening allows them to grow plants and food in small spaces, such as balconies, rooftops, and community gardens.

Skyrocketing energy prices across the globe have had a considerable impact on the production of homewares which heavily rely on glass. The production of glass is an energy-intensive process and thus, in the face of rising prices, production was no…

After a spike in demand for most homewares categories in 2020, when the pandemic first hit the country, and a dip in sales a year later, 2022 saw sales rise again as consumers stocked up on eating and cooking products. During the pandemic, Germans…

Value sales of beverageware declined in 2022 following double-digit growth the previous year, primarily because most local consumers had already purchased such products in 2021 during home seclusion as a result of the pandemic. In addition, in 2022,…

The pandemic and subsequent home seclusion in 2020 led to a premiumisation trend within kitchens in Spain. With greater time spent at home, local consumers began to shift away from perceiving kitchens (and consequently, kitchen furniture and other…

Demand for wooden flooring saw strong growth in Germany in 2022, helped by improvements in the use of sustainable materials and recycling methods. Modern flooring designs and consumers wanting to keep their homes attractive, especially for social…

Value sales of cordless drills continued to increase in 2022, albeit with growth stabilising following considerable demand during the pandemic when consumers increasingly invested in renovation projects in their homes. One factor driving the…

In 2022, lighting was the fastest growing category within home furnishings in Spain, driven by further demand for light-emitting diode lamps (LED). LED lamps have been growing dynamically for a number of years due to their energy-saving credentials.…

Home furnishings recorded a strong rebound in 2022, following the declining sales this category registered a year earlier. Consumers had been focusing on essential items in 2021, rather than home furnishing products such as indoor furniture, dining…

In 2022, France witnessed high inflation, which was mainly attributed to the hike in energy and commodity prices. Consequently, local consumers sought ways to reduce their expenses and turned to more affordable options, including light-emitting diode…

While gardening and home improvement continued to record dynamic and accelerating growth in 2022, homewares and home furnishings both saw considerable slowdowns, resulting in markedly different performances of the various home and garden categories.…

Home and garden sales recorded strong current value growth in 2022, albeit with inflation-driven price increases playing quite a big role in this, with growth in real (constant) value terms advancing at a slower rate. German consumers continued their…

France experienced a drop in consumer confidence in 2022, which was attributed to a surge in inflation resulting from a rise in energy prices, driven by war in Ukraine. This increase in energy costs also led to a rise in agricultural expenses and…