Western Europe

The rising prices of dog food in Germany are forcing some consumers to adjust their preferences and spending habits. Lower-priced segments are gaining favour as consumers seek more budget-friendly options to manage their expenses. These segments…

As inflation throughout Europe has risen as a consequence of the war in Ukraine since 2022, the general price level of goods and services has also increased, including pet products such as cat food. Shrinking purchasing power among local consumers…

In the upcoming years, consumers and businesses face an array of challenges, with income inequality, mass migration and rising uncertainty about another crisis being among the major ones. Nevertheless, within this lie untapped opportunities. This…

Consumers are facing increased pressure from rising prices as global inflation reaches 7% in 2023. The impact of higher costs of living is felt from top earners in developed markets to struggling households in emerging and developing countries.…

Pet care keeps growing albeit more slowly due to economic downturn and the return to offices that means less time spent with pets. It benefits from the growing cat population, while humanisation drives demand for healthy, human-grade, premium pet…

Despite ongoing inflationary pressures, pet products continued to show modest growth in current value terms in 2023. With consumers returning to increasingly busy lifestyles, the acknowledged role of pets in creating balance in otherwise stressful…

Pet care recorded further growth in current value terms in 2023, despite an overall decline in volume. While inflation remained a key factor in boosting value sales, higher-quality, premium products with added benefits also supported growth to some…

Consistent with a return to busier, more hectic lifestyles in 2023, a growing number of consumers opted for perceived lower maintenance pet options, such as small mammals or those kept in an aquarium or terrarium. As a result, other pet food…

Dog food recorded positive growth in both volume and current value terms in 2023, following the sluggish performance of the previous year. While value growth was driven partially by price increases, premiumisation and specialisation trends also…

Cat food recorded further growth in current value terms in 2023, despite a double-digit decline in volume. This was mainly due to inflationary pressures, as manufacturers passed on the rising costs of raw materials to consumers. The trend towards…