Western Europe

Traditional toys and games increased slightly in value sales terms in 2022, driven by consumers’ reluctance to spend on non-essential items. Given that the general inflation is pushing up prices for basic commodities, finances were being squeezed,…

The demand for traditional toys and games slowed in 2022 with the lifting of pandemic restrictions and the return to school and work. Due to COVID-19 restrictions and remote or hybrid working, parents spent more time at home with their children…

In 2022, sustainability became a major priority for brands and manufacturers. This is encouraged not only by consumers' demands but reinforced by regulations and taxes on the use of non-recyclable plastic. As such, manufacturers are putting all…

Retail value (constant 2022 prices) sales of traditional toys and games were in decline even before the outbreak of the Coronavirus (COVID-19) pandemic, amid a falling birth rate (per ‘000 population) and steady decline in the 0-14-year-old…

In 2022, the traditional toys and games industry in France recorded declining sales in current value terms, offsetting some of the growth seen during the pandemic. Despite the lifting of pandemic-related restrictions, stores and brands were…

In 2022, toys and games experienced a double-digit value growth primarily driven by substantial increases in average unit prices, attributed to the devaluation of the Turkish Lira. This led to higher costs of imports and production. The remarkable…

Toys and games recorded further strong value growth in 2022, defying the difficult economic conditions faced in the Netherlands. This was driven by video games, with traditional toys and games seeing slow growth over the year. Consumers, particularly…

2022 was a bumpy year for toys and games in Sweden, with the first two quarters seeing growth followed by declining sales in September and October and then a return to growth over the Christmas period. The strong pandemic-induced growth, as consumers…

Impacted by a strained economic situation and inflation, while the toys and games industry continued growing in 2022, it recorded a slower pace compared to the accelerated growth of 2021. The consistent decline in birth rates continued to…

Characterised by high demand and higher unit prices, toys and games proved to be a robust industry in 2022. Many consumers maintained some of the playing and gaming habits they acquired, consolidated or developed during the Coronavirus (COVID-19)…

Toys and games recorded a decline in its current value sales in 2022, which was largely due to the significant pressure on consumers’ purchasing power. With rising inflation rates, consumers were forced into making trade-offs in their purchases. The…

This report examines inflation levels and drivers globally and in key countries. In 2023, global inflation is expected to ease from its peak in 2022, but remaining significantly above-trend. Geopolitical risks and uncertainty in the energy market are…

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

Value sales of traditional toys and games in Western Europe grew in 2021, driven by the need for entertainment due to the prolonged COVID-19-induced social distancing measures and home seclusion. The expansion of the consumer audience, with adults…

The report examines inflation level and drivers globally and in the key countries. Global inflation is forecast to accelerate due to higher energy and commodity prices, disruptions in supply chains and weaker business confidence. Impact varies…

Slower growth, surging inflation, rising geopolitical risks and an accelerating deglobalisation trend are factors shaping the global economic, financial and trade landscape in 2022 and beyond. Despite the challenges, there are opportunities for…

The growing popularity of subscription boxes has led to a rise in M&A activity and funding for subscription box start-ups. Available across industries, they target specific consumer needs through different subscription models: pure convenience,…

Video games was a major beneficiary of Coronavirus (COVID-19), with sales rebounding from 2019’s decline to see dynamic growth in 2020. Home seclusion, due to lockdowns and working/learning from home, drove video games demand in 2020, with…

The global outlook has improved as of Q1 2021, thanks to vaccination progress in many developed countries. Nevertheless, the recovery prospects remain distant for most economies in the face of the spread of new, more infectious variants of the virus.…