Western Europe

Read the latest reports on Western Europe, with local insight, sp...

Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...

 
Country Report

Tourism Flows in Ireland

Sep 2023

2023 has seen a significant recovery in terms of inbound arrivals to Ireland with the number of trips set to reach 89% of pre-pandemic levels. With COVID-19 restrictions lifted the country has begun welcoming back visitors from key source markets…

USD 1,195
Country Report

Tourism Flows in Italy

Sep 2023

Tourism flows in Italy have performed very well in 2023 with figures expected to come close to pre-pandemic levels in terms of number of trips. The Easter weekend contributed to the recovery of tourism in Italy, with domestic and foreign tourists…

USD 1,195
Country Report

Tourism Flows in Norway

Sep 2023

There was a solid increase in Norwegian tourism in 2022 and 2023, as overnight stays at hotels and various lodging facilities surged. This rebound brought figures on par with 2019, the pre-pandemic year. However, it was also thanks to domestic…

USD 1,195
Country Report

Tourism Flows in Portugal

Sep 2023

Inbound tourism is set to surpass 2019 values during 2023, decelerating afterwards, in a context of dissipation of the effects of delayed demand during the pandemic. Cultural activities, visits to monuments and museums and overall experiences are…

USD 1,195
Country Report

Tourism Flows in Spain

Sep 2023

TURESPAÑA, the Spanish public body attached to the Ministry of Industry, Trade and Tourism, through the Secretariat State for Tourism, is responsible for the promotion of Spain as a tourist destination in the world. The body predicted a positive year…

USD 1,195
Country Report

Tourism Flows in Sweden

Sep 2023

Inbound travel to Sweden has made a swift recovery in 2023, with the number of trips expected to return to pre-pandemic levels. The volume of trips made by foreign tourists was very modest in 2023, following the dynamic increases seen in 2022. All…

USD 1,195
Country Report

Tourism Flows in Switzerland

Sep 2023

Inbound tourism is set to increase strongly in 2023, benefiting most from the rebound in the number of visitors from Asia Pacific. Numerous visitors from China, Japan, South Korea and India are expected to arrive again during the year. China dropped…

USD 1,195
Country Report

Tourism Flows in the Netherlands

Sep 2023

Coronavirus (COVID-19) is no longer of significant influence on outbound travel from the Netherlands in 2023. The COVID-19 virus was declared endemic in February 2023, with most of the pandemic measures already lifted in the Netherlands in early…

USD 1,195
Country Report

Tourism Flows in the United Kingdom

Sep 2023

2023 marks the first full year without any travel restrictions, enabling a clear picture of the post-pandemic travel landscape. Nevertheless, the impact of the pandemic on inbound arrival numbers to the UK still lingers. Arrivals from China remain…

USD 1,195
Country Report

Tourism Flows in Turkey

Oct 2023

In 2023, domestic, inbound and outbound tourism flows are projected to see strong, if slower than in 2022, growth, both in terms of number of trips and value (constant 2023 prices) sales, as the effects of Coronavirus (COVID-19) continue to wane. In…

USD 1,195
Country Report

Travel in Austria

Nov 2023

Fear of Coronavirus (COVID-19) played little or no role in 2023 and tourism flows, inbound and outbound, are set to reach close to their pre-pandemic level of 2019. In addition, domestic tourism flow is projected to exceed the 2019 pre-pandemic…

USD 2,450
Country Report

Travel in Belgium

Sep 2023

It is estimated that travel in 2023 will not reach the volume and value levels it would have without the COVID-19 disruption. Moreover, the inbound tourism flow is expected to remain lower in 2023, compared with the 2019 pre-Coronavirus (COVID-19)…

USD 2,450
Country Report

Travel in Denmark

Sep 2023

COVID-19 led to weaker results in 2020-2021 while lifting restrictions in 2022 led to a boom in travel results. With pent-up demand continuing to result in consumers booking trips, 2023 is expected to set records. Following two years of travel…

USD 2,450
Country Report

Travel in Finland

Sep 2023

After the exceptionally weak performances of 2020-2021, excluding certain categories connected with domestic tourism, travel has been recovering and moving towards 2019 pre-Coronavirus (COVID-19) pandemic levels. Faster inbound and outbound tourism…

USD 2,450
Country Report

Travel in France

Sep 2023

France’s travel industry is on the path to recovery in 2023 having already seen strong growth in inbound arrivals in 2022. Admittedly, the context is not ideal with Russia’s war in Ukraine, soaring inflation, and more cautious consumption habits…

USD 2,450
Country Report

Travel in Germany

Oct 2023

After the severe difficulties and challenges faced in the wake of the Coronavirus (COVID-19) outbreak in 2020, optimism in the industry and the joy of experiencing holidays again from the consumers’ side have driven travel in Germany in 2022-2023.…

USD 2,450
Country Report

Travel in Greece

Sep 2023

Tourism flows are showing a strong increase in 2023 on both a domestic and international level. Despite the impact of inflation on disposable incomes and travel prices increases, consumers are not willing to cut down on their spending as they seek to…

USD 2,450
Country Report

Travel in Ireland

Sep 2023

2023 has marked a significant recovery of inbound arrivals to Ireland. Inbound arrivals are projected to reach 89% of pre-pandemic levels in terms of number of trips by the end of 2023. Visitors from mainland Europe and North America are driving the…

USD 2,450
Country Report

Travel in Italy

Sep 2023

Travel in Italy is performing very well in 2023, with increasing travel flows both inbound and domestic. Domestic trips are seeing a particularly fast recovery with consumers looking to take holidays in closer proximity to their home with the…

USD 2,450
Country Report

Travel in Norway

Sep 2023

The travel landscape in Norway was significantly reshaped by the COVID-19 pandemic, resulting in a notable increase in domestic tourism during 2021 and 2022, while international travel encountered difficulties. While 2021 levels remained below…

USD 2,450
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