Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
Savoury snacks in Germany continues to experience dynamic price development and content reduction. In response to rising raw material costs, category players and retailers are adjusting their pricing strategies. This trend is mainly being driven by…
2023 is a promising year for Germany in many ways. The impact of the pandemic is waning and it is the first year without any major restrictions to negatively affect consumer behaviour; even at the beginning of 2022, some restrictions were still in…
The pandemic period was challenging for sales of sugar confectionery in Germany. Not all snacks benefited from larger shopping trips to supermarkets and discounters, while less mobility and children staying home from school, dampened overall retail…
Sweet biscuits, snack bars and fruit snacks in Germany continues to face strong price increases in 2023, following a significant rise the previous year, primarily driven by the soaring cost of ingredients. Key components such as grain, sugar, nuts,…
Despite the increase in chocolate confectionery consumption during the pandemic, due to consumers spending more time at home and indulging in treats, the category continues to grow, both in volume and value. We are, however, seeing different trends…