Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
In 2023, the savoury snack category in Ireland was characterized by a strong emphasis on taste and quality. Consumers prioritise these factors above all else when choosing their savoury snacks, leading to an increase in the variety of flavours…
Increasing numbers of ice cream producers are focusing on nostalgia to attract consumers who want something more than a novel flavour. The Fruit-tella ice cream is the first of its kind in the UK and combines three popular flavours into one product.…
Gum retail volume sales are stagnating in 2023 as the cost of living mitigates consumption slightly. Chewing gum is largely an impulse purchase, which make up two-thirds of gum purchases. Many consumers are therefore buying it on a whim rather than…
In 2023, chocolate confectionery in Ireland is driven by a strong consumer desire for indulgence and celebration. Chocolate is not merely a sweet treat, but a symbol of joy and festivity, making it a preferred choice for marking special occasions.…
Sweet biscuits, snack bars and fruit snacks is set to post positive current retail value growth in 2023, thanks to the popularity of convenient snacking options, either at home or on-the-go. This is also being further boosted by the return to…