Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
The Coronavirus (COVID-19) pandemic has reshaped consumer preferences within dairy products in Turkey, with a notable shift towards packaged, hygienic health-orientated products. In this vein, retail volume sales of yoghurt and sour milk products…
Yoghurt has not been spared from the severe price increases that have characterised dairy in the UK. The increasing input costs, with commodities such as fertilisers, energy and animal feed, have slashed profit margins across the supply and…
Sour milk products overall is falling in terms of retail volume sales in the Netherlands in 2023, though the decline is less steep that that of 2023. While plain yoghurt is witnessing positive growth, other members of yoghurt and sour milk products…
Yoghurt and sour milk products recorded positive growth in 2023, with the introduction of more sophisticated products helping to sustain sales growth in spite of the highly competitive retail environment. In Switzerland, yoghurt and sour milk…
The yoghurt and sour milk landscape is a mature one in Sweden. Inflation and increasing production costs hiked up the unit prices in 2022 and continued to do so at the beginning of 2023. Players reacted to the new demands as consumers began comparing…
Flavoured yogurt, which is the largest category, is seeing declining sales in retail volume terms in 2023. This in turn is leading to a small decrease in sales of yoghurt and sour milk products in 2023. The maturity of the category and generational…
Retail volume sales of yoghurt saw fairly modest growth in 2023, continuing the trend of the previous year. Despite manufacturers and retailers continuing to run price promotions, these were not as attractive as in previous years, as they sought to…
In 2023 in Norway yoghurt and sour milk continues to post negative retail volume sales growth, though the decline is slowing. Low demand is a result of changes in consumption patterns with fewer occasions rooted in home cooking and traditional…
The inflationary climate has had a strong impact on yoghurt, not least in pushing retail current value over volume sales. Indeed, the anticipated drop in retail volume sales of by far the main type, flavoured yoghurt, is expected to lead to…
Over the course of 2023, Danone UK & Ireland was heavily focused on enhancing the health and wellness aspects of its consumer portfolio of brands. This move was taken in response to the growing demand among the Irish population for healthier food and…
Inflation and increased prices of milk resulted in price hikes in yoghurt. This led to consumers turning to private labels, being unable to afford branded options. As a result, private label gained a significant market share, occupying the second…
In 2023, there appears to be a notable shift in German consumer preferences in terms of plain yoghurt gaining popularity over flavoured options. This change can be attributed to various factors, including health concerns, changing tastes and a desire…
Yoghurt and sour milk products, with the exception of drinking yoghurt, is experiencing declining retail volume sales in 2023, as inflation and price rises influence consumers’ purchasing declines. However, the decline has not been as severe as…
The sale of yoghurt and sour milk continued to normalise following the outbreak of COVID-19, when consumers stayed at home, leading to increased snacking. In 2023, yoghurt and sour milk is also facing the increasing challenge of being a mature…
With the cost of living pressures remaining a cause for concern in 2023, less-essential products like yoghurts are being overlooked in the weekly shop. The switch to private labels and economy brands has also accelerated, with Danes paying more…
Yoghurt and sour milk products is seeing a slight decline in retail volume terms in 2023, although the category is set to see steady growth in current value terms. The latter is due to the lingering effects of the inflation crisis, with retail prices…
Yoghurt and sour milk products are set to register a moderate performance in 2023, with rising retail value sales. Yoghurt, which includes plain yoghurts, flavoured yoghurts and drinking yoghurts, generates the lion’s share of sales. Flavoured…
Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…
Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…
The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…
To help companies understand which categories are most primed for sustained e-commerce growth post-pandemic, Euromonitor developed the E-Commerce Readiness Model. This tool uses analytic modelling to determine which countries and categories have the…
As consumers prepare fewer meals overall, while demanding more assistance for the ones they do, spending and brand equity will accrue to those companies providing fresh prepared meals on demand, from delivery aggregators to retailers, restaurant…
The growing popularity of subscription boxes has led to a rise in M&A activity and funding for subscription box start-ups. Available across industries, they target specific consumer needs through different subscription models: pure convenience,…
The digital revolution has been rewiring retail for years, leading to new business models, commerce ecosystems and channels for reaching and engaging consumers. The COVID-19 pandemic accelerated this transition, as e-commerce became the default…
In Western Europe, the preventative health trend was accelerated by consumers’ rising health concerns due to the 2020 global pandemic. This resulted in several product launches positioned under the immune boost and/or wellbeing umbrellas. This report…
Growth in plant-based dairy continues to be strong in Western Europe, with these products enjoying expanding distribution and rising consumer awareness. Other plant-based milk continues to take share from soy drinks, while plant-based yoghurt and…
Overall, plant-based dairy is projected to see a second consecutive year of double-digit retail volume growth in 2023. Growth is being driven by the escalating demand for non-dairy alternatives from vegans/vegetarians and other consumers embracing…
Plant-based dairy is marginally benefiting from the severe pressures that are impacting the local dairy industry. As Brexit continues to hinder stability and the ongoing war in Ukraine impacts supply chains, high production costs of dairy farming…
Plant-based dairy in the Netherlands is recording strong volume sales growth in 2023, following on from the previous two years of decline. However, growth is perhaps not as rapid as it could be, thanks to a marked escalation in average unit prices of…
Plant-based dairy sales continued to post strong growth in Switzerland in 2023. Despite this positive performance, growth was relatively modest compared to the record growth during the COVID-19 pandemic.
Plant-based dairy product selections have been expanded, as new trendy launches and focused marketing efforts boost sales. The cooking and eating-at-home trend is being met with new launches aligning with this rising trend, especially within…
Plant-based dairy has been less affected by inflation because it does not depend on raw milk prices, which skyrocketed in 2022. Furthermore, the prices of other plant-based ingredients have remained within reasonable margins. Additionally, producers…
Plant-based dairy continued to see healthy growth in retail volume terms in 2023. As the number of lactose-intolerant, flexitarian and vegan consumers continues to grow in Portugal, demand for plant-based alternatives to traditional dairy products is…
In terms of retail volume sales, plant-based milk continued to fall in Norway in 2023, though at a much slower rate than in 2022; further, its decline was not as deep as that of its traditional dairy counterpart. Key drivers of plant-based milk’s…
Plant-based dairy is projected to see further strong retail volume and current value growth in 2023. While almost all product areas are set to record positive growth, “other” plant-based milk is expected to see the fastest increments (ongoing…
2023 saw plant-based dairy generate positive retail volume sales growth as the consumer base for these products continue to expand. The rising popularity of plant-based dairy is based mainly on spreading concern over the role that a diet high in…
Plant-based milk is rising in popularity; the consumer base is widening with a growing number of people shifting to plant-based diets for reasons of health and wellness, in addition to avoiding products with lactose. As seen with vegan cheese,…
Plant-based dairy has made significant progress in Germany, gradually evolving and expanding to cover various categories within a market with a very strong tradition of consuming dairy products of animal origin. While dairy consumption is deeply…
Retail demand for plant-based dairy in France continues to fall in 2023, with the exception of plant-based cheese, which only entered the local market in 2020 and thus is growing from a low base. Plant-based dairy enjoyed significant growth earlier…
While plant-based dairy performed well, especially plant-based milk and barista options, not all products are set to post positive retail volume growth. Plant-based yoghurt is struggling as the competition is fierce from standard yoghurt, puddings,…
Following a period of phenomenal sales growth in plant-based dairy in Denmark during the COVID-19 pandemic, retail volume sales of plant-based dairy have slowed in 2022 and 2023. High-priced plant-based products have suffered due to rapidly growing…
Sales of plant-based dairy fluctuated significantly over the review period. During the peak of the pandemic, in 2020, volume sales shot up but then declined in 2021 and 2022. By the end of 2022, retail volume sales had largely returned to 2019…
In 2023, plant-based dairy is set to perform well, with average unit prices remaining relatively stable. The demand for plant-based products continues as more and more consumers take an interest in animal welfare, the environment and health.…
In 2023, other dairy is projected to see strong, if slower, retail volume growth. The growth in the category can be attributed to the sustained demand for these types of products, driven by their perceived healthier properties and natural qualities.…
The local dairy industry has been characterised by severe price increases, with products featuring milk as their primary ingredient suffering the highest hikes. Indeed, as input costs have become increasingly expensive, profit margins have been…
In 2023 other dairy in the Netherlands is several subcategories suffer in terms of retail volume sales, though most have recorded an uptick in average retail value sales. Dairy producers have been facing escalating production costs — from core…
As with most dairy categories, other dairy was also affected by the steadily increasing consumer demand for healthier products. As the health and wellness trend continued to gain pace and concerns over health conditions increase, other dairy has…
The unit prices in the other dairy category have experienced price hikes, due to inflation and increased production costs. In addition, sales have fallen back into the pre-pandemic area, as consumption habits normalised and Swedes ventured back into…
Other dairy continues to experience declining sales in retail volume terms in 2023. The one exception is evaporated milk, which is still a relatively new category in Spain and is seeing an increase in retail distribution. The largest category, which…
Consumption of cream and condensed milk is in Portugal, as both are commonly used in dessert preparation. During the first half of the review period, cream also benefitted from a rising interest in new cooking experiences, assisted by the popularity…