Western Europe

Plant-based dairy is marginally benefiting from the severe pressures that are impacting the local dairy industry. As Brexit continues to hinder stability and the ongoing war in Ukraine impacts supply chains, high production costs of dairy farming…

Overall, plant-based dairy is projected to see a second consecutive year of double-digit retail volume growth in 2023. Growth is being driven by the escalating demand for non-dairy alternatives from vegans/vegetarians and other consumers embracing…

Growth in plant-based dairy continues to be strong in Western Europe, with these products enjoying expanding distribution and rising consumer awareness. Other plant-based milk continues to take share from soy drinks, while plant-based yoghurt and…

In Western Europe, the preventative health trend was accelerated by consumers’ rising health concerns due to the 2020 global pandemic. This resulted in several product launches positioned under the immune boost and/or wellbeing umbrellas. This report…

The digital revolution has been rewiring retail for years, leading to new business models, commerce ecosystems and channels for reaching and engaging consumers. The COVID-19 pandemic accelerated this transition, as e-commerce became the default…

The growing popularity of subscription boxes has led to a rise in M&A activity and funding for subscription box start-ups. Available across industries, they target specific consumer needs through different subscription models: pure convenience,…

As consumers prepare fewer meals overall, while demanding more assistance for the ones they do, spending and brand equity will accrue to those companies providing fresh prepared meals on demand, from delivery aggregators to retailers, restaurant…

To help companies understand which categories are most primed for sustained e-commerce growth post-pandemic, Euromonitor developed the E-Commerce Readiness Model. This tool uses analytic modelling to determine which countries and categories have the…

The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…

Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…