World

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

Global Recovery Tracker: Q4 2021

Jan 2022

As the end of 2021 approaches, almost two years into the COVID-19 pandemic, the emergence and rapid spread of the Omicron coronavirus variant has increased uncertainty and weakened the momentum of the global recovery. This series of quarterly reports…

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Strategy Briefing

Luxury Goods Recovery: Optimism for Luxury Goods in a Post-pandemic World

Nov 2021

In this half-year (H1-2021) update briefing, we investigate the latest developments in the global luxury goods industry, with a focus on the macro-economic and demographic changes and what these mean for our view of a likely outlook in the short to…

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Strategy Briefing

Competitor Strategies in Apparel and Footwear

Oct 2021

With pent-up demand turbo-charging recovery and domestic consumption in the spotlight, global sales of apparel and footwear are bouncing back after a sharp decline in 2020, when the COVID-19 pandemic forced store closures and transformed consumer…

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Global Company Profile

Under Armour Inc in Apparel and Footwear

Sep 2021

Under Armour (UA) has a strong US presence while expanding internationally, firmly in Asia Pacific. Despite COVID-19’s drastic impact on the industry, UA keeps investing in new products/experiences to empower human performance. Amid COVID-19…

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Strategy Briefing

World market for Apparel and Footwear

Jul 2021

Apparel and footwear was among the industries hardest hit by the Coronavirus (COVID-19) pandemic. Retail sales were damaged by temporary store closures and weakened consumer spending. The pandemic also accelerated a channel shift to e-commerce in the…

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Strategy Briefing

Survival of the Fittest in Luxury and Fashion

Jul 2021

Luxury and fashion players are facing a deeply transformed consumer and retail landscape post-Coronavirus (COVID-19). Survival and recovery strategies are likely to revolve around agile adaptability and a careful review of legacy standard operating…

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Strategy Briefing

Fashion Retailers Experiment with Mobile Retail in India

Jul 2021

Since the pandemic, distribution channels have suffered due to the intermittent lockdowns, barring physical stores from operating. This has resulted in retailers facing a tough challenge to make their offerings available to consumers. To overcome…

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Strategy Briefing

Nostalgia in Western Europe

Jun 2021

Nostalgia was a trend prior to 2020, but as lifestyles continue to be disrupted by COVID-19, consumers spend more time in their homes to stop the spread of the virus and increasingly turn to nostalgia to help them cope with the anxiety, stress and…

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Strategy Briefing

The World Beyond the Pandemic

Jun 2021

The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…

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Strategy Briefing

What the US Fashion Industry Can Teach Others About Digital Transformation

May 2021

The COVID-19 pandemic has accelerated the shift to e-commerce, exemplified by the US fashion industry, which is embracing the rapid digital evolution across every aspect of businesses. This report reviews the results of Euromonitor International's…

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Strategy Briefing

Sportswear in Western Europe

May 2021

Having recorded healthy growth rates over the historic period, sportswear sales in Western Europe went into reverse in 2020, impacted by Coronavirus (COVID-19) and the measures implemented to contain its spread. These included, at times, gym closures…

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Strategy Briefing

Childrenswear in Asia Pacific

May 2021

After persistently strong sales growth over the historic period, childrenswear saw a retail value decline in 2020 in Asia Pacific, as Coronavirus (COVID-19) hit the region. However, as children continued to outgrow their clothing and with parents…

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Strategy Briefing

Where Consumers Shop for Apparel and Footwear

Apr 2021

The COVID-19 pandemic has accelerated the shift to e-commerce in apparel and footwear. Specialist retailers and department stores shut down temporarily due to COVID-19 preventative measures and had to quickly pivot to e-commerce operations. Also,…

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Global Company Profile

Adidas In Apparel and Footwear (WORLD)

Apr 2021

The second largest player in the world within apparel and footwear, adidas Group operates across all regions with its two brands adidas and Reebok. Even though sports is its core business, the company has successfully expanded into non-sports…

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Strategy Briefing

Strategies to Capture Asia’s Luxury Spending Beyond COVID-19 Recovery

Mar 2021

While the global luxury goods market contracted notably, Asia showed signs of recovery as early as Q2 2020, minimising the impact of the coronavirus (COVID-19) pandemic. This report analyses the background to the quick recovery of personal luxury…

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Strategy Briefing

Global Recovery Tracker: Q1 2021

Mar 2021

The global outlook has improved as of Q1 2021, thanks to vaccination progress in many developed countries. Nevertheless, the recovery prospects remain distant for most economies in the face of the spread of new, more infectious variants of the virus.…

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Strategy Briefing

Apparel and Footwear: Quarterly Statement Q1 2021

Mar 2021

The apparel and footwear industry has been hit particularly hard by the Coronavirus (COVID-19) pandemic. This briefing provides Euromonitor International’s Apparel and Footwear Q1 2021 quarterly research results and market updates on 2020-2025…

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Megatrends

From Sustainability to Purpose: Refocus on the Planet

Mar 2021

With the UN Climate Change conference (COP26) to be held in Glasgow, 2021 is set to be an important year to tackle environmental risks. While the strong focus on social issues during 2020 will prevail in 2021, the environmental side will emerge…

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Strategy Briefing

Global Recovery Tracker: Q4 2020

Dec 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…

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Strategy Briefing

The New Normal in Store-based Shopping for Fashion and Luxury: What Does the Future Hold?

Nov 2020

Channel shifts accelerated by the Coronavirus pandemic has led to significant changes taking place across the fashion retail landscape with retailers being forced to adapt to these new consumer demands and behavioural shifts. This report examines the…

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