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Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

From Sustainability to Purpose in Beauty

Feb 2021

As consumer awareness of social and environmental issues increases, steps to improve the beauty industry’s environmental footprint are progressing at a faster pace, driven by a holistic approach of “purpose over profit”. The coming years offer…

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Strategy Briefing

The “New Normal” for Consumer Goods in Sub-Saharan Africa

Jan 2021

The COVID-19 pandemic has disrupted the consumer goods market in Sub-Saharan Africa, with recovery expected to take place over time. Consumers expenditure has been negatively affected, as value seeking consumers shift to essential products. The…

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Strategy Briefing

Global Recovery Tracker: Q4 2020

Dec 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…

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Strategy Briefing

Beauty and Personal Care: Quarterly Statement Q4 2020

Dec 2020

This briefing provides updates on Euromonitor’s December 2020 forecast restatement for the Beauty and Personal Care industry, deciphering how the industry is navigating the pandemic , changes from baseline projections and highlighting future risks…

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Strategy Briefing

Global Recovery Tracker: Q3 2020

Nov 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession in nearly a century. Businesses are operating in a world of anxieties and uncertainties, not knowing what will be the new normal or when output and consumer spending…

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Strategy Briefing

The New Normal: Identifying the Markets Most Primed for Sustained E-Commerce Growth

Oct 2020

To help companies understand which categories are most primed for sustained e-commerce growth post-pandemic, Euromonitor developed the E-Commerce Readiness Model. This tool uses analytic modelling to determine which countries and categories have the…

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Strategy Briefing

Beauty Survey 2020: Key Insights

Oct 2020

Euromonitor’s Beauty Survey provides insight on consumers’ daily routines, path to purchase and brand perceptions in the beauty and personal care space.

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Strategy Briefing

Strategic Themes in Health, Beauty and Fashion: Coronavirus Update

Oct 2020

Worries about Coronavirus (COVID-19) and economic downturn have forced consumers to re-evaluate their life priorities and habits. With that the narrative in health, beauty and fashion has also changed to reflect newly emerged consumer priorities and…

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Strategy Briefing

Fragrances in Western Europe

Sep 2020

Fragrances in Western Europe remained the largest regional market globally, albeit recording the lowest growth of all the regions. Excessive promotions and strong pressure on beauty specialist retailers in the fight against e-commerce competition…

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Strategy Briefing

Fragrances in Middle East and Africa

Sep 2020

Fragrances is seeing modest growth in the Middle East and Africa, albeit undermined by economic slowdown in core markets. However, demand for fragrances in the region has grown, in accordance with an overall positive trend in personal grooming,…

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