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Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

Digital Consumer Survey 2020: Key Insights

Jun 2020

Technological advances are creating unprecedented change across consumer-facing industries. The Digital Consumer Survey, fielded in March and April, offers insight into the pace and depth of this evolution, tracking consumer behaviour, attitudes,…

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Strategy Briefing

The Impact of Coronavirus on Customer Experience: Lifestyle Brands vs Customer Journey

Aug 2020

The Coronavirus (COVID-19) crisis has led to a major structural change towards a complete digitalisation of operational structures of lifestyle brands, which in turn has reset the importance of customer experiences, building trust and strong…

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Strategy Briefing

Plant-based Meat Substitutes: Opportunities and Challenges in Southeast Asia

Aug 2020

With the growing global interest in meat substitutes, there is also a growing interest in Southeast Asian opportunities. However, growth potential is yet to be met as consumer concern is still focused on food security. Although there is growing…

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Strategy Briefing

The Coronavirus Era: ‘Hometainment’ and the New Experiential Consumer in Food and Nutrition

Sep 2020

Celebrations are moving away from foodservice and festivals and back into homes. This creates opportunities for experiential foods in retail. Consumers have more time than before the pandemic, and many have started cooking, creating opportunities in…

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Strategy Briefing

Foodservice Payment Innovation: Sports and Entertainment Venues

Sep 2020

This briefing continues a series devoted to exploring challenges, opportunities and innovation in different foodservice payment environments. Sports and entertainment venues are a critical component of leisure foodservice purchases worldwide and have…

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Strategy Briefing

Global Recovery Tracker: Q3 2020

Nov 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession in nearly a century. Businesses are operating in a world of anxieties and uncertainties, not knowing what will be the new normal or when output and consumer spending…

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Strategy Briefing

The New Normal: Permanent Shifts Expected in the Retail and Hospitality Industries

Nov 2020

As the COVID-19 pandemic drives seismic shifts across consumer markets, the key question facing business strategists is which of these changes are more reactionary in nature versus signalling the start of a long-term behavioural shift. This briefing…

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Strategy Briefing

Foodservice Delivery Innovation: Lessons From Asia Pacific and Latin America

Dec 2020

Home delivery has become indispensable for restaurants around the world to continue operating through the pandemic and stay relevant post-crisis. Players within and related to foodservice have created new solutions by adapting to this new normal. In…

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Strategy Briefing

Global Recovery Tracker: Q4 2020

Dec 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…

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Strategy Briefing

Football Tourism After Coronavirus

Jan 2021

The Coronavirus (COVID-19) has had a significant impact on football tourism. As both the sports and travel industries struggle to recover, the impact on travelling football fans and tourism companies could be greater and longer lasting than for other…

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Strategy Briefing

Voice of the Industry: Coronavirus Impact April-October Overview

Jan 2021

The briefing includes the comparative visual overview of Voice of the Industry: COVID-19 Surveys conducted in April, July, and October. This report captures a quarterly comparative analysis of the Coronavirus impact taken by businesses globally…

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Strategy Briefing

World Market for Consumer Appliances (Small)

Mar 2021

The small appliances market was less impacted by the Coronavirus pandemic compared to major appliances. It registered a decrease of 1.9% compared to 6.5% for the latter. A major driver was consumers buying small appliances to help with daily…

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Strategy Briefing

Global Recovery Tracker: Q1 2021

Mar 2021

The global outlook has improved as of Q1 2021, thanks to vaccination progress in many developed countries. Nevertheless, the recovery prospects remain distant for most economies in the face of the spread of new, more infectious variants of the virus.…

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Strategy Briefing

Full-Service Restaurants in Asia Pacific

May 2021

Sales at full-service restaurants (FSR) went into steep decline in 2020, negatively impacted by measures taken to contain the spread of Coronavirus (COVID-19). Among these restrictions were shutdowns of foodservice outlets or such establishments only…

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Strategy Briefing

Limited-Service Restaurants in Eastern Europe

May 2021

Although badly hit by Coronavirus (COVID-19), limited-service restaurants (LSR) was the least-impacted consumer foodservice channel by the pandemic in 2020. With takeaway and home delivery services either already in place or quickly added during…

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Strategy Briefing

Limited-Service Restaurants in Western Europe

May 2021

Consumer foodservice recorded a collapse in sales in 2020 as Coronavirus (COVID-19) hit the region, with outlet closures, lockdowns and travel restrictions among the measures taken to try and control the pandemic. However, limited-service restaurants…

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Strategy Briefing

Limited-Service Restaurants in Latin America

May 2021

Consumer foodservice has been strongly impacted by COVID-19, due to strict regulatory and quarantine measures, leading to many outlet closures. Limited-service restaurants is, however, the category that best aligns with post-pandemic price…

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Strategy Briefing

The World Beyond the Pandemic

Jun 2021

The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…

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Strategy Briefing

The Era of Food on Demand

Jun 2021

As consumers prepare fewer meals overall, while demanding more assistance for the ones they do, spending and brand equity will accrue to those companies providing fresh prepared meals on demand, from delivery aggregators to retailers, restaurant…

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Strategy Briefing

From Farm to Fork: Food Tech, Origins and Security

Jun 2021

This report explores how trends in food origins and food security are converging with unprecedented investment in food tech, e-commerce and delivery. The intersection of these trends is creating a new era of transparency across the “farm to fork”…

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Strategy Briefing

Recreating Social Occasions

Jul 2021

This report considers what socialising will look like in a post-COVID-19 era, focusing on several key questions. A return to the “Roaring Twenties” in the beverages space or a continuing decimation of the on-trade? How has socialising changed (eg…

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Strategy Briefing

Current and Future Drivers of Asia Pacific Consumer Markets

Aug 2021

The report will explore the key themes transforming consumer behaviour in Asia Pacific in the world beyond the pandemic, namely Digital Living, Rethink Wellness, Sustainable Living, Make My Life Easier and Search for Experiences, and the strategies…

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Strategy Briefing

Exploring Opportunities in Services and Payments in the New Normal in Sub-Saharan Africa

Sep 2021

Coronavirus (COVID-19) has shaken up the consumer goods, services and payment industries in Sub-Saharan Africa, putting pressure on supply chains and depressing sales, as lockdowns and job losses squeeze discretionary spending. As a result of the…

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Strategy Briefing

The Future of Grocery Shopping and Meals At Home

Oct 2021

During the COVID-19 pandemic, consumer’s everyday lives were profoundly disrupted. Many consumers spent more of their time at home, and with foodservice largely restricted, most food spending funnelled into grocery retail. New routines emerged and…

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Strategy Briefing

Ghost Kitchens, Virtual Restaurants, and a Delivery-Optimised Future

Nov 2021

The rise of on-demand food delivery is driving a sea change in the global food and drink industry. Ghost kitchens represent an important component of this process. As freshly prepared meals and snacks become a larger part of our lives, more…

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Strategy Briefing

Subscription Boxes in Western Europe: The Way to Success

Dec 2021

The growing popularity of subscription boxes has led to a rise in M&A activity and funding for subscription box start-ups. Available across industries, they target specific consumer needs through different subscription models: pure convenience,…

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Strategy Briefing

Global Recovery Tracker: Q4 2021

Jan 2022

As the end of 2021 approaches, almost two years into the COVID-19 pandemic, the emergence and rapid spread of the Omicron coronavirus variant has increased uncertainty and weakened the momentum of the global recovery. This series of quarterly reports…

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Strategy Briefing

The Evolution of Plant-Based: Eating and Beyond

Mar 2022

The plant-based trend continues to evolve, moving beyond the obvious manifestations in food to products across apparel, consumer health, beauty and personal care, drinks and even home care. This report examines its spread and what consumers are…

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Strategy Briefing

Global Economy, Finance and Trade Trends

May 2022

Slower growth, surging inflation, rising geopolitical risks and an accelerating deglobalisation trend are factors shaping the global economic, financial and trade landscape in 2022 and beyond. Despite the challenges, there are opportunities for…

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Strategy Briefing

Cafés/Bars in Western Europe

May 2022

Consumer foodservice recorded a collapse in sales in 2020 as Coronavirus (COVID-19) hit the region, with outlet closures, lockdowns and travel restrictions among the measures taken to try and control the pandemic. While positive growth was then seen…

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Strategy Briefing

Limited-Service Restaurants in Asia Pacific

May 2022

After sales at limited-service restaurants (LSR) declined in 2020, negatively impacted by measures taken to contain the spread of Coronavirus (COVID-19), they were back recording positive growth in 2021. Even in 2020, LSR was one of the better…

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Strategy Briefing

Global Inflation Tracker: Q2 2022

May 2022

The report examines inflation level and drivers globally and in the key countries. Global inflation is forecast to accelerate due to higher energy and commodity prices, disruptions in supply chains and weaker business confidence. Impact varies…

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Strategy Briefing

Cities Household Necessities Spending Index

Jun 2022

The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…

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Strategy Briefing

Cafés/Bars in Latin America

Jun 2022

Cafés/bars was among the worst-hit consumer foodservice channels when Coronavirus (COVID-19) arrived in the region in 2020, recording a steep sales decline. With outlet closures, home seclusion and travel restrictions still in place at times in 2021,…

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Strategy Briefing

Evolution of Physical Space in Hospitality

Jun 2022

Physical spaces are evolving amid the impact of the global pandemic on consumer lifestyles, business models and workplace alongside the influence of digital transformation. They embrace flexibility and functionality to enhance consumer experience and…

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Strategy Briefing

Travel: Quarterly Statement Q2 2022

Jun 2022

The Travel Quarterly Statement for Q2 2022 shows a mixed picture for global travel and tourism. On the one hand, there is immense consumer demand as more travel restrictions ease, so much so that supply cannot match it due to challenges such as…

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Global Company Profile

Scope of the report

Jul 2022

Starbucks is the leading player in specialist coffee and tea shops worldwide, with more than 33,000 outlets in 84 markets. The company has a wide geographic spread, thanks to its network of strategic licensed relationships, which enables it to…

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Global Company Profile

Starbucks Corp in Consumer Foodservice

Jul 2022

Starbucks is the leading player in specialist coffee and tea shops worldwide, with more than 33,000 outlets in 84 markets. The company has a wide geographic spread, thanks to its network of strategic licensed relationships, which enables it to…

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Strategy Briefing

Trends and Outlook for BNPL

Aug 2022

Buy now, pay later (BNPL) lending has rapidly become one of the more popular lending formats in recent years. Instalment billing is growing, with a variety of formats, players and industries. Payments players have been quick to jump on the bandwagon,…

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Strategy Briefing

Global Market Overview of Chicken

Aug 2022

This briefing examines how the chicken commodity performs globally and in the largest countries in terms of supply and consumption. The report also provides data and analysis on chicken price dynamics, key meat-consuming industries, and exports and…

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Strategy Briefing

Global Inflation Tracker: Q3 2022

Sep 2022

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

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Strategy Briefing

The Changing Face of Customer Loyalty

Nov 2022

The importance of customer loyalty has grown in a time of disruption and rising uncertainty. A central place is taken by consumer-centric strategies, retention efforts and the need to provide added value to loyalty scheme members. One-size-fits all…

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Strategy Briefing

Vending Machines and Automated Restaurants: New Models, New Paths to Purchase

Nov 2022

A venerable part of the retail landscape, vending machines have seen a surge in innovation in recent years, adding smartphone ordering and a range of made-to-order, prepared food and drink options. Going forward, the line between “advanced vending…

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Strategy Briefing

Virtual Restaurants: New Business Models, New Opportunities

Nov 2022

Food delivery has become a ubiquitous part of our daily lives, forcing restaurant operators to innovate and rethink sales through this channel. In the new era of delivery, concepts such as ghost kitchens and virtual brands have emerged to optimise…

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Strategy Briefing

Global Inflation Tracker: Q4 2022

Dec 2022

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

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Strategy Briefing

Top Five Digital Consumer Trends in 2023

Jan 2023

Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…

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Strategy Briefing

Global Inflation Tracker: Q1 2023

Feb 2023

This report examines inflation levels and drivers globally and in key countries. In 2023, global inflation is expected to ease from its peak in 2022, but remaining significantly above-trend. Geopolitical risks and uncertainty in the energy market are…

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Strategy Briefing

The Growth of Subscription Loyalty Programmes in the Americas

Feb 2023

Hospitality companies have experimented with many new types of loyalty schemes since the pandemic began. In the Americas, subscriptions have become an especially popular option. Subscriptions is a fast-growing segment for hospitality loyalty, with…

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Strategy Briefing

Plant-Based Alternatives in Asia: Today and Beyond

Feb 2023

Plant-based alternatives are in emerging stages in Asia and set to gain traction. Companies must navigate the unique perception of meat and dairy in this region to introduce plant-based products that match consumer expectations of nutrition, taste…

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Strategy Briefing

State of Play of Customer Loyalty

Feb 2023

Evolving customer loyalty triggers businesses to redefine their strategies and business models and deliver authenticity, flexibility and a seamless customer journey. Building a deeper, more emotional connection with the individual customer through a…

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