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Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

Why Sustainability Insights Matter for Business Strategy

Oct 2020

Today businesses are facing increasing pressure to take a positive and active role in protecting people and the planet. As a result, companies are embracing sustainability to protect brand reputation, comply with legislation and build back better…

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Strategy Briefing

Wellness Redefined: Healthy Eating in a Post-Coronavirus World

Aug 2020

The emergence of the Coronavirus (COVID-19) pandemic has boosted consumer interest in being healthy. New habits around preventative health including immunity-boosting and mental wellbeing are set to play an even greater role in the pursuit of an…

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Strategy Briefing

Wellness Redefined: Ageing Well

Dec 2020

As wellness trends are expanding worldwide, older consumers have become a major driver of opportunities for companies in wellness-oriented segments such as beauty and healthcare. With much more active lifestyles compared with previous generations,…

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Strategy Briefing

Voice of the Industry: Sustainability in the Coronavirus Era

Sep 2020

This report captures the views of over 1,000 professionals working across different industries and geographies, on how the Coronavirus (COVID-19) pandemic is reshaping sustainability. The survey explores how companies define sustainability and engage…

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Strategy Briefing

Voice of the Industry: Consumer Lifestyles

Feb 2021

In the Voice of the Industry (VOI) series, Euromonitor connects with industry professionals to explore trends and innovations. This report draws on insights from a new addition to the series, VOI Lifestyles, and explores how and why businesses are…

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Strategy Briefing

Voice of the Consumer: Lifestyles Survey 2021: Key Insights

May 2021

Voice of the Consumer: Lifestyles Survey 2021: Key Insights report offers valuable insights into global consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and…

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Strategy Briefing

The New Normal: Counting the Economic Toll of Coronavirus on Cities

Oct 2020

The Coronavirus (COVID-19) pandemic has slowed down economic growth and has triggered significant interruption to urban economic growth, raising unemployment, reducing consumer spending and cutting local government finances. Cities are the engines of…

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Strategy Briefing

The Impact of Coronavirus on Top Five Digital Consumer Trends in 2020

Jul 2020

The Top Five Digital Consumer Trends in 2020, which published in January, provides insights into changing digital consumer values and priorities, specifically highlighting the five tech-driven trends that are expected to reshape commerce the most in…

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Strategy Briefing

The Impact of Coronavirus on the Global Economy

May 2020

The Coronavirus (COVID-19) pandemic is the most severe global crisis since WWII. COVID-19 restrictions have effectively stopped economies around the world, and the global economy is expected to enter a recession in 2020. However, the magnitude of the…

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Strategy Briefing

The Impact of Coronavirus on Millennials and Generation Z

May 2020

The Coronavirus (COVID-19) outbreak and its resulting recession will have a long-lasting impact on younger generations. This is the second recession faced by millennials, while the Gen Z cohort is coming of age and reaching key milestones in life.…

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