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Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

World Market for Hot Drinks

Jan 2024

A return to normality will prove elusive for the global hot drinks industry in 2024. Supply chain challenges have moderated but not gone away, as increasingly value-conscious consumers try to balance their desires with tight budgets. Meanwhile,…

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Strategy Briefing

Where Consumers Shop for Hot Drinks

Jun 2023

Over the review period, both offline and e-commerce retail channels witnessed notable growth in response to increased demand for hot beverages prompted by the pandemic. This surge in demand had a significant impact on hot beverage trends across…

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Strategy Briefing

Wellness: Longevity and the Quest for Healthy Ageing in Asia Pacific

Jun 2022

Wellness has been identified by Euromonitor International as having the furthest-reaching impact on industries and consumers in the future. This report looks at the link between rising longevity and consumers’ search for a healthy life and highlights…

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Strategy Briefing

Upcoming Trends in Fmcg Packaging Legislation

May 2023

Legislative action is proving necessary to move packaging in a more sustainable direction, leading governments across the world to implement a wide variety of new laws aimed at reducing packaging waste and promoting a circular economy. This includes…

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Strategy Briefing

Understanding the Path to Purchase: Global Consumer Types in 2023

Aug 2023

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. Consumers are grouped based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate…

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Strategy Briefing

Towards a More Sustainable Coffee and Tea Industry

Apr 2021

Both coffee and tea face major sustainability challenges in the years ahead. Producers will need to reduce the environmental impact of their products throughout their lifespans, as well as prepare mitigation measures, as climate change threatens the…

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Strategy Briefing

Top Four Trends Shaping Global Consumer Packaging

Apr 2023

This briefing explores the key trends defining the future of the packaging industry. Costs are keenly in focus given the inflationary environment; right-pricing and right-sizing the retail pack are essential to balance consumer affordability with…

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Strategy Briefing

Top Five Digital Consumer Trends in 2024

Jan 2024

Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…

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Strategy Briefing

Top Five Digital Consumer Trends in 2023

Jan 2023

Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…

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Strategy Briefing

Top 10 Global Consumer Trends 2022

Jan 2022

This report identifies the 10 global consumer trends expected to impact during 2021, providing specific characteristics and how the trend manifests, consumer behaviour and motivation driving the trend, as well as insights on how industry is…

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Strategy Briefing

The Transformation of Customer Loyalty: A Pan-Industry View

Jan 2024

In a time of uncertainty, brands must ensure that the value proposition provided by their loyalty schemes is firmly aligned with customer needs, priorities and expectations, continuously refined and adapted to withstand disruption and changing market…

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Strategy Briefing

The Online Grocery Landscape of the US

Jul 2023

Online sales, though slowing, remain the leading source of future growth for groceries in the US. Persuading consumers to spend extra money in order to save time is a hard sell in a time of high inflation but the convenience of online ordering…

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Strategy Briefing

The New Wellbeing in Drinks and Tobacco

Feb 2021

The global pandemic will reshape how consumers prioritise their wellness and nutrition. A long-term change to health routines will involve balancing physical health and emotional-mental wellbeing, developing and, in some instances creating, new…

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Consumer Lifestyle

The Impact of the War in Ukraine on Drinks in Russia

Jun 2022

This report examines the early impact of the war in Ukraine on the drinks sector in Russia in the drinks sector. Product availability, prices and company presence are seeing shifts due to sanctions and decisions by international players to leave…

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Strategy Briefing

The Future of Functional Food and Beverages in Asia Pacific

Sep 2023

In Asia Pacific, consumer need states in food and beverages cut across physical, mental and emotional wellbeing. Food and beverage companies can unlock opportunities in addressing consumers’ health goals by utilising functional ingredients and…

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Strategy Briefing

The Future of Coffee

Sep 2022

The coffee industry will see many changes in the coming decades. Demand will continue to grow worldwide, especially for high-quality beans, even as the effects of climate change seriously threaten traditional supply routes. Physical place will lose…

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Strategy Briefing

The Era of Food on Demand

Jun 2021

As consumers prepare fewer meals overall, while demanding more assistance for the ones they do, spending and brand equity will accrue to those companies providing fresh prepared meals on demand, from delivery aggregators to retailers, restaurant…

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Strategy Briefing

The Caffeine Paradox: Energy, Anxiety, And the Future of Caffeinated Beverages

Jun 2021

Caffeinated products is a dynamic growth area in beverages, as the consumer need for effective energy outweighs rising concerns about stress and anxiety. This fundamental tension, however, means that as caffeine consumption grows, increasing…

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Strategy Briefing

Tea in Western Europe

Feb 2023

After a demand spike in 2020, when COVID-19 hit Western Europe, followed by further growth in 2021, with some restrictions still in place, the return to near normality in 2022 has seen tea sales decline slightly. However, they remain well above…

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Strategy Briefing

Tea in Middle East and Africa

Mar 2023

Tea has continued to record positive growth rates in volume terms in recent years, but has also seen declining sales in real value terms in Middle East and Africa. With consumers struggling in a difficult economic climate, many have been trading down…

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Strategy Briefing

Tea in Asia Pacific

Jun 2022

After sales were badly hit by Coronavirus (COVID-19) in 2020, albeit more significantly in foodservice than retail, they recovered in 2021, with further positive growth expected over the forecast period. Green tea, which is important in Japan, but…

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Strategy Briefing

Subscription Boxes in Western Europe: The Way to Success

Dec 2021

The growing popularity of subscription boxes has led to a rise in M&A activity and funding for subscription box start-ups. Available across industries, they target specific consumer needs through different subscription models: pure convenience,…

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Strategy Briefing

Striving for Wellbeing in Drinks & Tobacco

Jul 2021

Striving for Wellbeing in Drinks & Tobacco has been identified as one of the most important themes in the world of beverages. Alcohol, caffeine, sugar and cannabis are a significant part of how global consumers manage their wellbeing. In the decade…

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Strategy Briefing

Shifting Habits: Drinking Occasions and Channel Mix

Jun 2023

Drinking occasions, socialising and beverage channel behaviours across alcohol, soft drinks and hot drinks will be shaped by a new and less familiar balance of personal health, moderation, intoxication and community engagement. This report explores…

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Strategy Briefing

Searching for the Oasis in a Bottle: Calming and Relaxing Beverages

Jul 2020

The Coronavirus pandemic has only accelerated the consumer need for beverages that have relaxing, stress-relieving, or sleep-inducing functionalities. While beverages have spoken to these concerns for centuries, the new wave of calming beverages is…

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Strategy Briefing

Reusable and Refillable Packaging in Western Europe

Apr 2022

Increasingly popular in Western Europe, among Millennials and Gen Z who are most influenced by climate impact, refillable and reusable solutions continue to expand across the beauty, home care, food and drinks industries. The recurrent themes of…

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Strategy Briefing

Regulatory Innovation in Drinks and Tobacco

Jul 2021

Emanating from the innovation of tobacco regulators, legislation in the drinks and tobacco industries promises to spread, increasingly shaping the nature and characteristics of the products we can consume and when, how and where they can be marketed…

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Strategy Briefing

Recreating Social Occasions

Jul 2021

This report considers what socialising will look like in a post-COVID-19 era, focusing on several key questions. A return to the “Roaring Twenties” in the beverages space or a continuing decimation of the on-trade? How has socialising changed (eg…

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Strategy Briefing

Preventative Health in Western Europe In Consumer Health, Packaged Food and Beverages

Mar 2021

In Western Europe, the preventative health trend was accelerated by consumers’ rising health concerns due to the 2020 global pandemic. This resulted in several product launches positioned under the immune boost and/or wellbeing umbrellas. This report…

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Strategy Briefing

Other Hot Drinks in Asia Pacific

Feb 2021

Although there was an element of some foodservice consumption moving into the home due to Coronavirus (COVID-19) in 2020, the retail channel also experienced some disruptions during the year, including closures and supply chain problems, resulting in…

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Global Company Profile

Nestlé SA in Hot Drinks

Apr 2024

Maintaining its global leadership in hot beverages, Nestlé has achieved sustained value growth in the face of challenging economic conditions. With its broad portfolio in core categories and premium positioning in developed markets, as well as growth…

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Strategy Briefing

Navigating Inflation: How to Win in Private Label – Lessons from France, Germany and the UK

Sep 2023

Private label – retailers’ alternatives to brands – tend to benefit from inflation. However, despite record inflation in France, Germany and the UK, the market share of private label in the three countries remained broadly stable across FMCGs in…

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Global Company Profile

Lipton Teas & Infusions in Hot Drinks

Dec 2023

Lipton Teas & Infusions (formerly Ekaterra, Unilever’s tea division), after separation from Unilever, inherited a tea portfolio of 36 brands with total turnover of USD3 billion, making it the number one company in tea in the world. Two thirds of…

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Global Company Profile

Lavazza SpA, Luigi in Hot Drinks

Feb 2023

This global company profile examines Lavazza and assesses how it has responded to the challenging operating environment in 2022 through a strategy focused on premiumisation and experience, among other factors. It looks at the performance in key…

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Strategy Briefing

Inflation Surge in Hot Drinks: 2023 and Beyond

Apr 2023

Global inflation peaked in 2022 but it remains stubbornly persistent. This means high input costs will remain a major hot drinks industry concern for the foreseeable future. Prolonged inflation has not only affected pricing for the industry but also…

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Strategy Briefing

Identifying Key Retail Partners for Brands to Expand E-Commerce Sales

Jul 2023

As the world moves beyond COVID-19, fast-moving consumer goods (FMCG) brands must navigate a reality in which e-commerce growth has slowed dramatically from the lofty heights of the pandemic. Using insights obtained from Euromonitor International’s…

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Strategy Briefing

Hydration: The Gateway to Wellness

Apr 2023

As more global consumers prioritise hydration as part of their health and nutrition routines, established category lines are starting to blur. Suppliers and brands from across soft drinks and consumer health approach this opportunity through new…

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Strategy Briefing

Hot Drinks: Quarterly Statement Q1 2021

Mar 2021

This briefing provides updates on 2021-2025 quarterly forecasts for the hot drinks industry, sourced from Euromonitor International’s Hot Drinks Forecast Model for Q1 2021, reflecting updated GDP and Coronavirus (COVID-19) impact forecasts.

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Strategy Briefing

Hot Drinks: Half-Year Update H1 2023

Jun 2023

The hot drinks industry continues to confront the challenges caused by global increases in input costs. Questions surrounding pricing strategies will be the major story of 2023 as commodity costs moderate and consumers beset by the rising cost of…

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Strategy Briefing

Hot Drinks: Half-Year Update H1 2022

Jun 2022

A combination of surging inflation, international turmoil and growing consumer demand headwinds add up to a challenging environment for hot drinks manufacturers. This report offers insights on navigating this new reality, alongside updated forecasts.…

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Strategy Briefing

Hot Drinks Quarterly Statement Q3 2021

Sep 2021

Changing pandemic forecasts remain an issue for hot drinks in Q3 but industry focus is increasingly shifting to a variety of second-order effects from the pandemic, such as offering products to a newly remote workforce and dealing with the effects of…

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Strategy Briefing

Hot Drinks Quarterly Statement Q2 2021

Jun 2021

This briefing provides updates on 2021-2025 quarterly forecasts for the hot drinks industry, sourced from Euromonitor International’s Hot Drinks Forecast Model for Q2 2021, reflecting updated GDP and Coronavirus (COVID-19) impact forecasts.

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Strategy Briefing

Hot Drinks in Western Europe

Mar 2024

After a demand spike in 2020, when COVID-19 hit Western Europe, followed by further growth in 2021, with some restrictions still in place, the return to near normality in 2022 saw sales decline. However, sales returned to positive growth in 2023 and…

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Strategy Briefing

Hot Drinks in Middle East and Africa

Mar 2024

Sales of hot drinks in Middle East and Africa continued to record positive growth in both volume and real value terms in 2023. However, with high inflation and rising costs and product prices, volume outperformed constant value growth in 2023, as…

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Strategy Briefing

Hot Drinks in Latin America

Mar 2024

Volume sales of hot drinks returned to recording positive growth in Latin America in 2023, following the slight decline seen a year earlier. In value terms, with costs rising against a backdrop of high inflation, growth was stronger. Coffee continues…

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Strategy Briefing

Hot Drinks in Asia Pacific

Mar 2024

Hot drinks sales in Asia Pacific were stagnating in real value terms in 2020, impacted by the decline seen in China in this year due to the COVID-19 lockdowns. However, sales have been increasing since then, in spite of further Chinese lockdowns in…

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Strategy Briefing

Health by Generation: Understanding Healthy Lifestyles and Behaviours

Jul 2020

Euromonitor’s Health and Nutrition Survey provides insight on consumers’ health behaviour and perceptions in a variety of industries, including consumer health, health and wellness, packaged food, and nutrition.

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Strategy Briefing

Global Recovery Tracker: Q4 2020

Dec 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…

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Strategy Briefing

Global Recovery Tracker: Q3 2020

Nov 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession in nearly a century. Businesses are operating in a world of anxieties and uncertainties, not knowing what will be the new normal or when output and consumer spending…

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Strategy Briefing

Global Recovery Tracker: Q1 2021

Mar 2021

The global outlook has improved as of Q1 2021, thanks to vaccination progress in many developed countries. Nevertheless, the recovery prospects remain distant for most economies in the face of the spread of new, more infectious variants of the virus.…

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