Read in-depth analysis on the key trends shaping demand across in...
Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.
Businesses globally face challenges in consumer markets in the short to medium term, owing to the rising cost of living and increasingly financially cautious consumers. Amidst uncertainty arise opportunities. Income and expenditure insights are…
Rising costs of living pose challenges globally, but companies can find opportunities in several categories, essential and discretionary, especially in underpenetrated fast-growing markets. By considering category adjacencies and focusing on value,…
This report examines inflation levels and drivers globally and in key countries in Q4 2023 and 2024. Global inflation is moderating, although divergence remains among the key economies. Higher volatility in the energy markets and disruption of…
This report explores the state of the global soft drinks industry in 2023, examining category and market growth over the year. The competitive positioning of leading companies and brands within the worldwide non-alcohol drinks industry is presented,…
Sugar reduction will remain among consumers’ top dietary priorities and a central challenge for both global beverage producers and regulators in 2024. This report explores the progress made in reducing sugar in soft drinks, examining Euromonitor…