Read in-depth analysis on the key trends shaping demand across in...
Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.
Feminine protection continues to see growth globally, with developing markets experiencing higher growth and offering significant untapped potential. The category’s performance is shaped by socioeconomic, demographic, and lifestyle trends. Innovation…
Sanitary protection is seeing growth globally, with developing markets accounting for the lion’s share of untapped potential and growth momentum. The performance is shaped by socioeconomic, demographic and lifestyle trends, as well as improvements in…
Slower growth, surging inflation, rising geopolitical risks and an accelerating deglobalisation trend are factors shaping the global economic, financial and trade landscape in 2022 and beyond. Despite the challenges, there are opportunities for…
As of May 2020, Euromonitor International has further downgraded the baseline global real GDP growth forecast for 2020 to a range of -4.0% to -1.5. Advanced economies are expected to be the hardest hit in this recession, with their economic activity…
The category of baby nappies/diapers/pants sees positive growth globally, with increased usage in developing markets. Developed regions have seen a push for premium to improve value in the absence of organic growth. Performance in 2020 will be shaped…
The pandemic has served as a double-edged sword for the global nappies/diapers/pants industry. On the one hand, greater price sensitivity has weakened spending power and birth rates, while on the other, increased health and eco awareness has…
Retail adult incontinence is one of the best-performing disposable hygiene categories, with growth potential in developed and emerging regions. The self-reported concerns over health and incontinence cross genders and generations, indicating…
The menopausal consumer acts as an untapped market for many health and beauty businesses as these consumers are increasingly looking to treat their symptoms holistically. Both internal and external treatments begin to thrive with opportunity in…
As women’s value perception evolves alongside growing health and equality awareness, the expectation for menstrual care brands and products is shifting towards a more lifestyle-centric, holistic wellness positioning, leading to growing innovations…
The global performance of adult incontinence is increasingly shaped by lifestyle trends and socioeconomic shifts beyond ageing, with an expanding consumer base hungry for a more diverse range of products and services to cater to individual needs.…