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Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

Where Consumers Shop for Toys and Games

Jan 2023

While e-commerce has continued to gain share in recent years, helped by lockdowns and enforced closures of store-based retail outlets during the pandemic, traditional toys and games stores do still have a role to play, particularly for traditional…

USD 1,325
Strategy Briefing

Future of Gaming: Will Cloud Gaming Ever Replace PCs and Consoles?

Dec 2022

Cloud gaming has been gaining lots of traction in recent years as it allows people to access graphically demanding games without owning top-tier gaming hardware. As it offers low entry price for a PC or console experience, many expected it to take…

USD 1,325
Strategy Briefing

Global Inflation Tracker: Q4 2022

Dec 2022

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

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Global Company Profile

LEGO in Toys and Games

Dec 2022

This report discusses the current state of play of LEGO’s traditional toys and games business at a global level and gives a performance outlook for the years ahead. It considers LEGO’s strategy, from initiatives related to sustainability and social…

USD 570
Strategy Briefing

Global Inflation Tracker: Q3 2022

Sep 2022

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

USD 1,325
Global Company Profile

Sony Corp in Toys and Games

Sep 2022

Sony Interactive Entertainment (SIE) is the gaming and digital entertainment arm of Sony Corp, formerly known as Sony Computer Entertainment (SCE). Sony has reorganised its business portfolio over time to better reflect how the company currently…

USD 570
Strategy Briefing

Toys Go Green - Sustainability in Toys and Games

Aug 2022

Most toys are made from plastics, as the material is durable, washable and sturdy. Many toys ended up being thrown away, as children outgrow their toys quickly, causing a massive environmental impact. What are toy manufacturers doing to help mitigate…

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Strategy Briefing

Traditional Toys and Games in Western Europe

Aug 2022

Value sales of traditional toys and games in Western Europe grew in 2021, driven by the need for entertainment due to the prolonged COVID-19-induced social distancing measures and home seclusion. The expansion of the consumer audience, with adults…

USD 1,325
Strategy Briefing

Changing Consumer Perceptions of Toys and Games in Asia Pacific

Aug 2022

Asian consumers underspend on traditional toy and games compared to other regions. Why are Asians not buying traditional toys, and will the apparent negative connotations of play change over the forecast period?

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Strategy Briefing

World Market for Toys and Games

Jun 2022

Demand for toys and games soared during the pandemic, as consumers looked to toys to combat boredom. As the world moves into the “new normal”, can toys and games still find love among consumers?

USD 1,325
Strategy Briefing

Global Inflation Tracker: Q2 2022

May 2022

The report examines inflation level and drivers globally and in the key countries. Global inflation is forecast to accelerate due to higher energy and commodity prices, disruptions in supply chains and weaker business confidence. Impact varies…

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Strategy Briefing

Global Economy, Finance and Trade Trends

May 2022

Slower growth, surging inflation, rising geopolitical risks and an accelerating deglobalisation trend are factors shaping the global economic, financial and trade landscape in 2022 and beyond. Despite the challenges, there are opportunities for…

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Strategy Briefing

New Business Models: From Connectivity Boom to Pandemic Dynamism and Inflation Surge

May 2022

The rise of new business models is linked to a radical overhaul in traditional concepts of ownership, while offering consumers the prospect of new services and improved experiences. Brands exploit the power of connectivity and data generated from…

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Strategy Briefing

Environmental Sustainability Regulation: A Cross-Industry View

Apr 2022

Regulators are increasingly focused on taking action to address the environmental impact of consumer and corporate behaviour, and sustainability legislation will become an ever more prominent feature of the operating landscape for business, across…

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Strategy Briefing

Competitor Strategies in Toys and Games

Jan 2022

The toys and games industry continues to evolve, as do the strategies being employed by the top companies to remain competitive. Both video games and traditional toys companies are allocating more resources to licensing, technology and acquisitions.…

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Strategy Briefing

Top 10 Global Consumer Trends 2022

Jan 2022

This report identifies the 10 global consumer trends expected to impact during 2021, providing specific characteristics and how the trend manifests, consumer behaviour and motivation driving the trend, as well as insights on how industry is…

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Strategy Briefing

Subscription Boxes in Western Europe: The Way to Success

Dec 2021

The growing popularity of subscription boxes has led to a rise in M&A activity and funding for subscription box start-ups. Available across industries, they target specific consumer needs through different subscription models: pure convenience,…

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Global Company Profile

Hasbro Inc in Toys and Games

Nov 2021

Hasbro enjoyed a stellar 2020, as revenues surged despite the pandemic. Capitalising on its strong licensing and gaming portfolio, Hasbro managed to recover from declining sales in 2018. Hasbro is expanding further into TV, films and digital gaming,…

USD 570
Strategy Briefing

Video Games in Western Europe

Oct 2021

Video games was a major beneficiary of Coronavirus (COVID-19), with sales rebounding from 2019’s decline to see dynamic growth in 2020. Home seclusion, due to lockdowns and working/learning from home, drove video games demand in 2020, with…

USD 1,325
Global Company Profile

Mattel Inc in Toys and Games

Oct 2021

Mattel is poised for growth over the forecast period, despite competition from video games and streaming services. The company is repositioning itself as a family entertainment company, bringing digitalisation and product innovations into the…

USD 570
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