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Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

Personalisation and the Rising Demand for Individual Experience

Mar 2022

Consumer demand for personalised solutions is spreading across consumer goods and services, influenced by considerable improvements to technologies that can match consumers with outcomes, and experiences that address their wants and needs. This…

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Strategy Briefing

Travel: Quarterly Statement Q4 2021

Feb 2022

The Travel Quarterly Statement for Q4 2021 reveals that the outlook for travel and tourism has been thrown off course by the new Omicron variant, representing the biggest threat to recovery, heightening uncertainty and causing a global economic…

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Strategy Briefing

Top 100 City Destinations Index 2021

Jan 2022

Smart cities are expected to spearhead urban development, as they rally their resources towards digitising and integrating innovative city operations. Key trends in urbanisation are likely to stem from sustainability-centric consumer demand,…

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Strategy Briefing

Top 10 Global Consumer Trends 2022

Jan 2022

This report identifies the 10 global consumer trends expected to impact during 2021, providing specific characteristics and how the trend manifests, consumer behaviour and motivation driving the trend, as well as insights on how industry is…

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Strategy Briefing

Global Recovery Tracker: Q4 2021

Jan 2022

As the end of 2021 approaches, almost two years into the COVID-19 pandemic, the emergence and rapid spread of the Omicron coronavirus variant has increased uncertainty and weakened the momentum of the global recovery. This series of quarterly reports…

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