Read in-depth analysis on the key trends shaping demand across in...
Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.
Technological advances are creating unprecedented change across consumer-facing industries. The Digital Consumer Survey, fielded in March and April, offers insight into the pace and depth of this evolution, tracking consumer behaviour, attitudes,…
Customer loyalty ecosystems are quickly becoming a popular format for loyalty programmes. Ecosystems either connect the loyalty programmes of brands within one company or the loyalty programmes of separate companies. Ecosystems offer multiple…
In the upcoming years, consumers and businesses face an array of challenges, with income inequality, mass migration and rising uncertainty about another crisis being among the major ones. Nevertheless, within this lie untapped opportunities. This…
The travel industry is enjoying a robust recovery from the pandemic, but major issues, such as inflation, have begun to threaten that recovery. To address these issues, travel companies have remodelled loyalty programmes and are promoting…
Travel and tourism creates as much as 8% of the world’s carbon emissions, with calls for “a little less conversation, a little more action” when it comes to the sector’s engagement with the climate, despite progress made since the pandemic. There…