World

Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

Strategy Briefing

Navigating Inflation: How to Win in Private Label – Lessons from France, Germany and the UK

Sep 2023

Private label – retailers’ alternatives to brands – tend to benefit from inflation. However, despite record inflation in France, Germany and the UK, the market share of private label in the three countries remained broadly stable across FMCGs in…

USD 1,325
Global Company Profile

Mondelez International Inc in Snacks

Apr 2023

The COVID-19 pandemic had a positive impact in Mondelez’s snacks, specifically the sweet biscuits category, as consumers had to spend more time in their homes due to lockdowns. Moreover, as COVID-19 vaccination programmes positively impacted the…

USD 570
Strategy Briefing

Mindful Eating and Food as Medicine

Jun 2021

Mindful consumption is on the rise as health has become a top priority in a post-pandemic world. This report highlights emerging trends around functionality, clean label and digital wellness and examines the role of nutritional wellbeing in the…

USD 1,325
Strategy Briefing

Milk Formula: Innovation and Segmentation Strategies Amid Entrenched Challenges

Dec 2020

Milk formula manufacturers face entrenched challenges due to unfavourable sociodemographic conditions. With reduced volume sales growth opportunities, premiumisation strategies driven by greater focus on innovation and segmentation will be…

USD 1,325
Strategy Briefing

Milk Allergies and the Rise of Non-Cow Dairy

Mar 2021

Milk allergies continue to be a growing condition among consumers globally. This report analyses key drivers behind the following of dairy-free diets, the opportunities for more easily digestible options, such as sheep and goat milk, as well as how…

USD 1,325
Megatrends

Megatrends: Understanding Sustainable Consumers 2023

Dec 2023

Amid rising inflation, consumers are favoring affordable, sustainable solutions and adopting greener lifestyles. For businesses, it's crucial to segment consumers based on their eco-friendly traits and preferences. This report provides insights into…

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Global Company Profile

Mars Inc in Snacks

Oct 2023

As the global leader in chocolate confectionery, gum and fruit and nut bars, Mars Inc is one of the world’s most prominent snacks players. Having overcome the setbacks seen during the pandemic, such as a severe hit to impulse/on-the-go purchases,…

USD 570
Strategy Briefing

Local Vs Global: How Ingredient Trends Reflect Cultural Shifts

Aug 2020

Interest in global flavours continues to grow at a time when food is increasingly associated with experiences. At the same time, however, a counter-trend is emerging in many markets. Food nationalism is growing, and consumers are proudly consuming…

USD 1,325
Strategy Briefing

Know Your Herd: The Rise of Local Dairy Products

Dec 2020

Local dairy products have gained importance in former years not only for companies but also for consumers as they are associated with freshness, health and sustainability. This is a challenge for global players, and they have developed different…

USD 1,325
Global Company Profile

Kellogg Co in Snacks

Oct 2023

Kellogg Co is ranked eighth in the snacks industry, with a strong presence in savoury snacks and in key markets such as the US. The company has maintained its position in the global arena by expanding its production facilities and presence in…

USD 570
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