Read in-depth analysis on the key trends shaping demand across in...
Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.
This report examines the early impact and short-term outlook for the Coronavirus (COVID-19) global pandemic on the fmcg and services industries in India. The initial spike in demand for essential categories is expected to normalise post lock down,…
Coronavirus (COVID-19) has shaken up consumer goods and service industries in the Middle East, putting pressure on supply chains and depressing sales as lockdowns and job losses squeeze discretionary spending. Essential items such as packaged food,…
The Hershey Co remains one of leading confectionery players with number one brands in categories like countlines, seasonal chocolate and power mints. The company is looking to continue its expansion into savoury snacks, seen recently in the…
In 2020, a momentous shift in consumer spending towards online grocery is underway. For legacy grocers to survive the unprecedented onslaught from retail giants such as Alibaba, Amazon, Carrefour, JD.com and Walmart, they must either develop their…
Social selling has become more popular and important during the Coronavirus (COVID-19) pandemic. Social commerce has advantages for both consumers and sellers by maximising the promotional effect. For successful social selling, attractive…