Read in-depth analysis on the key trends shaping demand across in...
Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.
Baby food players face challenges ahead given the unfavourable sociodemographic conditions, which will result in reduced volume sales growth opportunities. Therefore, premiumisation strategies will be paramount, driven by greater focus on innovation,…
As we move into a more atomised world of diverging lifestyle patterns, fragmenting use occasions and blurring categories, consumers are increasingly primed to focus on the desired outcome or intention of their consumption, with nuance and…
Special diets remain an important tool for weight management. The majority of followers of keto, low-carb and paleo diets are young, educated consumers without major health issues, which makes special diets a preventative measure and a part of a…
The surge in diet-related non-communicable diseases has led government authorities to take action, pushing the food industry to prioritise nutritional quality. Among the measures taken, front-of-pack labels have come to prominence, particularly in…
Nestlé SA is one of the leading food manufacturing companies globally standing firmly in fourth position in the snacks segment. Chocolate confectionery and ice cream allowed Nestlé SA to fortify its position in the leader board but changing demand…