Read in-depth analysis on the key trends shaping demand across in...
Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.
Online sales, though slowing, remain the leading source of future growth for groceries in the US. Persuading consumers to spend extra money in order to save time is a hard sell in a time of high inflation but the convenience of online ordering…
Affordable sustainability is now paramount, given the cost of living crisis. Consumers want low prices but this does not necessarily mean giving up sustainable choices. Making sustainability affordable is a global need, where companies can play a key…
Consumers are facing increased pressure from rising prices as global inflation reaches 7% in 2023. The impact of higher costs of living is felt from top earners in developed markets to struggling households in emerging and developing countries.…
As the world moves beyond COVID-19, fast-moving consumer goods (FMCG) brands must navigate a reality in which e-commerce growth has slowed dramatically from the lofty heights of the pandemic. Using insights obtained from Euromonitor International’s…
This report analyses how premiumisation is adopted in Asian food markets – a strategy to draw value growth in a challenging economic environment. Distilling consumer motivations to spend and key categories that show persistent growth despite unit…