Read in-depth analysis on the key trends shaping demand across in...
Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.
Personalisation’s appeal is intensifying as modern consumers demand greater convenience and efficiency. Increasing awareness of the importance of nutrition for general health invites businesses’ innovations to create more granular tech solutions that…
Consumer demand for personalised solutions is spreading across consumer goods and services, influenced by considerable improvements to technologies that can match consumers with outcomes, and experiences that address their wants and needs. This…
Plant-based alternatives are in emerging stages in Asia and set to gain traction. Companies must navigate the unique perception of meat and dairy in this region to introduce plant-based products that match consumer expectations of nutrition, taste…
Growth in plant-based dairy slowed in 2022, following the relatively strong rebound seen in 2021, after sales had shown a marked decline in 2020, mainly due to the pandemic-induced slump in the Chinese market in this year. Other plant-based milk,…
Plant-based dairy was continuing to see strong growth in 2022, driven mainly by other plant-based milk. Plant-based yoghurt and cheese were also seeing dynamic growth, but still remain very small categories compared to plant-based milk. The decline…
Growth in plant-based dairy continues to be strong in Western Europe, with these products enjoying expanding distribution and rising consumer awareness. Other plant-based milk continues to take share from soy drinks, while plant-based yoghurt and…
Plant-based eating and alternative proteins are on the rise. More consumers are limiting consumption of animal agriculture-derived products, and this dynamic segment of food and nutrition is home to continuing innovation. Health, sustainability and…
Interest in plant-based eating and alternative proteins in the Middle East and Africa had been steadily rising pre-pandemic and was further accelerated by consumers looking at healthier options. The Middle East and Africa has the lowest per capita…
This report analyses how premiumisation is adopted in Asian food markets – a strategy to draw value growth in a challenging economic environment. Distilling consumer motivations to spend and key categories that show persistent growth despite unit…
In Western Europe, the preventative health trend was accelerated by consumers’ rising health concerns due to the 2020 global pandemic. This resulted in several product launches positioned under the immune boost and/or wellbeing umbrellas. This report…