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Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

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Strategy Briefing

Future of Consumption: Unlocking Gen Z Behaviour for Crafting Powerful Strategies

Mar 2024

Generation Z, comprising one-fifth of the global population, is poised to wield significant consumer influence. However, their polarized behaviours toward social activism, technology, and spending present challenges for businesses. This report…

USD 1,325
Global Company Profile

Carlsberg A/S in Beer

Mar 2024

Expansion in Asia Pacific is a long-standing focus for Carlsberg as it contends with maturity and volume stagnation in many of its established European beer markets. Its leading market, China, remains central to strategy, while non-alcoholic beer…

USD 570
Strategy Briefing

Voice of the Industry: Consumer Insights

Mar 2024

This report highlights the findings from Euromonitor International’s Voice of the Industry survey, gathering insights from professionals across diverse industries and regions on company strategy and consumer behaviour. Additionally, the report delves…

USD 1,325
Strategy Briefing

Competitor Strategies in Luxury Goods

Mar 2024

The COVID-19 pandemic, the cost-of-living crisis and high inflation continue to have a substantial impact on affluent populations, their wealth and their spending habits on luxury goods. The top wealth segments stand out now more than ever before,…

USD 1,325
Strategy Briefing

Soft Drinks in Asia Pacific

Mar 2024

There was another year of positive growth in off-trade volume sales of soft drinks in Asia Pacific in 2023, as well as another year of recovery in the on-trade channel. Bottled water continues to be the dominant product in the region’s soft drinks…

USD 1,325
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