Read in-depth analysis on the key trends shaping demand across in...
Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.
A scorecard approach evaluating survey results, macro environment and claim usage across 40 markets to help companies prioritise where to emphasise sustainability and to which target group. Analysis of brand level claim usage identifies the key…
Western European home improvement sales saw a clear spike in 2020. Coronavirus (COVID-19), and the measures taken to control its spread, contributed positively to sales in many countries in the region, given consumers were spending more time at home…
Home furnishings in Western Europe continued to stagnate in 2020. Coronavirus (COVID-19), and the measures taken to control its spread, benefited some categories, such as home office furniture or barbecues, but hit sales of other products like dining…
Smoking prevalence continues to decline in Eastern Europe, with retail volume sales of cigarettes also falling. Some consumers continue to try and cut down on their smoking or quit altogether for health reasons, brought into even greater focus by…
This report surveyed industry experts on how they are trying to reinvent the business and shared their plans to move production away from China.