Read in-depth analysis on the key trends shaping demand across in...
Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.
In Asia, the search of health-conscious young consumers for dietary supplement product efficacy is dominating market trends. They are susceptible to advertising but do extra research to make informed purchase decisions. Heightened health concerns,…
The global B2B payment market is gaining increasing attention from financial card and electronic direct payment platforms, as more consumer payment value has been converted away from paper. The USD32.7 trillion spent by merchants through paper…
Global growth is set to slow in 2024 as a result of high cost pressures for businesses and consumers, especially high interest rates. Asia Pacific will continue to stand out as the main global growth region while advanced economies decelerate.…
This report provides an in-depth analysis of the potential market strategies for companies in Sub-Saharan Africa amidst the current cost of living crisis. It details how companies can leverage affordability, technology, and values to cater to the…
While high inflation has been encouraging trading down among some consumer segments, increasing the attractiveness of private label, for example, it has failed to put much of a dent in the ongoing dermocosmetics or clean beauty trends. Consumers…